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Subtitling for Fashion E-Commerce

Professional video production services

Professional multi-language subtitle creation. — tailored for fashion e-commerce professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Transcription & Translation

AI-assisted transcription with human verification for 99%+ accuracy, then professional translation with cultural adaptation.

Technical details
Whisper AI transcription, human QA pass, timecoded SRT generation, professional translators for each language.
02

Recording & Sound Design

Professional voiceover in treated studio, sound effects design, Foley recording, and audio mixing.

Technical details
Neumann U87 microphone, treated vocal booth, Pro Tools mixing, 5.1 surround option.
03

Sync & Delivery

Subtitle sync verification, audio quality check, and multi-format delivery with accessibility compliance.

Technical details
SRT/VTT/SCC subtitle formats, WCAG accessibility compliance, stereo + 5.1 audio delivery.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Fashion E-Commerce Needs Subtitling

In the Fashion E-Commerce sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Subtitling delivers measurable results that transform how fashion e-commerce professionals communicate with their audience.

Specific Challenges for Fashion E-Commerce

Fashion e-commerce video must solve the fundamental problem of online clothing retail: customers cannot touch or try on the garments. Video bridges this gap through fabric movement shots, on-model walking sequences that show drape and fit, and close-up texture details that static photography misses. The return rate for fashion e-commerce averages 30-40%, and brands that add video to product pages report reducing returns by 12-20%. Production requires model casting, hair and makeup, and a shooting pace of 15-25 looks per day to cover seasonal drops. Lookbook-style edits perform well on Instagram Reels, while detailed fit-guide videos drive conversion on the PDP. Seasonal budgets typically range from 5,000 to 25,000 euros depending on collection size.

Video Challenges in Fashion E-Commerce

Converting Browsers to Buyers

Product videos increase conversion rates by up to 80%. In e-commerce, where customers cannot touch or try products, video bridges the trust gap. Yet creating video for hundreds or thousands of SKUs requires a scalable production system.

The modern e-commerce landscape demands multiple video formats: product demos, 360° views, unboxing content, user-generated style videos, and social media ads — each optimized for different platforms and screen sizes.

Returns cost e-commerce businesses $816 billion annually. Videos that accurately showcase products from every angle reduce return rates by 25-35%.

Success Stories & Case Studies

Fashion E-Commerce Brand

An online fashion retailer replaced static product photos with 15-second styling videos. Conversion rates increased 144% and average order value rose 26% as customers could better visualize complete outfits.

Electronics Marketplace

A tech marketplace added 30-second product demo videos to their top 500 SKUs. Pages with video had 340% longer dwell time and 65% higher add-to-cart rates.

Key Benefits for Fashion E-Commerce

ROI-Driven Video Strategy

E-commerce video delivers one of the highest ROIs in digital marketing. Product pages with video convert at 4.8% versus 2.9% without. Social commerce video ads generate 1200% more shares than text and image combined.

Scalable production workflows — including 360° turntable setups, template-based product videos, and AI-assisted editing — make it feasible to produce video content across entire catalogs without proportional cost increases.

Our Subtitling Process

Audio & Subtitling Process

1. Transcription: AI-assisted transcription followed by human verification for 99%+ accuracy. Timecoded script creation.

2. Translation/Adaptation: Professional translation with cultural adaptation, lip-sync timing for dubbing, and accessibility compliance (WCAG).

3. Recording/Integration: Professional voiceover recording in treated studio, sound design, Foley, and mix in 5.1/stereo.

4. QC & Delivery: Sync verification, audio quality check, format-specific export, and subtitle file delivery (SRT, VTT, SCC).

What Makes Subtitling Unique

Subtitling adds timed text to your video — either in the original language (for accessibility and sound-off viewing) or translated into additional languages. We transcribe manually (no auto-generated captions), time each subtitle to speech rhythm with a maximum of two lines and 42 characters per line (Netflix standard), and deliver in SRT, VTT, and burned-in formats. Our subtitlers follow reading-speed guidelines (15-20 characters per second) to ensure viewer comfort. A 10-minute video takes 2-3 business days per language. We support all Latin, Cyrillic, Arabic, and CJK character sets. This service is essential for accessibility compliance (WCAG 2.1 AA) and for the 85% of social media videos watched without sound.

What You Receive

You receive: subtitle files (SRT, VTT, SCC), burned-in subtitle version, audio mix (stereo + 5.1), voiceover stems, and accessibility compliance report.

Technical Specifications

Audio: 48kHz/24-bit WAV, AAC, MP3 | Subtitles: SRT, VTT, SCC, TTML | Studio: Treated vocal booth, Neumann U87, RME interface | Mix: Pro Tools, stereo + 5.1 surround

Getting Started with Subtitling for Fashion E-Commerce

Ready to elevate your Fashion E-Commerce brand with professional subtitling? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your subtitling needs for fashion e-commerce. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions

Subtitling for Fashion E-Commerce | O'Yelen Studio