Beauty and cleanup retouching for visual enhancement. — tailored for automotive professionals.
Discover the StudioWe analyze each shot, perform camera tracking, rotoscoping, and clean plate generation for smooth VFX integration.
3D modeling, texturing, and lighting of CG elements matched precisely to the live-action plate.
Multi-layer compositing with color and grain matching, atmospheric effects, and frame-by-frame quality control.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Automotive sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Video Retouching delivers measurable results that transform how automotive professionals communicate with their audience.
Automotive video production demands precision cinematography that captures the emotional connection between driver and machine. Car reveal videos use dolly rigs, turntable platforms, and controlled studio lighting to sculpt reflections across bodywork. Outdoor driving footage requires camera cars with gyro-stabilized heads (Ronin 2, MōVI Pro) tracking at highway speeds. The audio dimension — engine notes, exhaust tones, door closure sounds — is as important as visuals for enthusiast audiences. Distribution spans dealer websites, YouTube (the dominant platform for car research), and manufacturer social channels. Budgets range from 2,000 euros for a dealer lot walkthrough to 50,000+ euros for a brand campaign spot. The primary KPI is test-drive appointment conversion rate.
Automotive purchases are deeply emotional — 70% of car buyers watch video before visiting a dealership. The challenge is creating content that conveys driving experience, interior quality, and brand prestige through a screen. Each vehicle segment (luxury, sport, electric, commercial) requires a distinct visual approach.
Dealerships compete for local visibility while manufacturers need global campaigns. Test drive videos, virtual showroom tours, and detailing content all serve different stages of the buyer journey. Electric vehicles add new challenges — communicating technology benefits without traditional engine sound.
A luxury car dealership created cinematic walkaround videos for every vehicle in stock. Online inquiries increased 92%, test drive bookings rose 45%, and average time-to-sale decreased by 8 days as customers arrived pre-qualified.
Automotive video accelerates every stage: vehicle walkaround videos increase qualified leads by 65%, test drive videos reduce showroom visits needed by 30%, and lifestyle brand films increase brand consideration by 48%. Dealerships with video-first digital strategies report 35% higher customer lifetime value.
1. Plate Preparation: Shot analysis, camera tracking, rotoscoping, and clean plate generation for smooth integration.
2. Asset Creation: 3D modeling, texturing, and lighting of CG elements to match the live-action plate perfectly.
3. Compositing: Multi-layer compositing in Nuke/After Effects with color matching, grain matching, lens distortion, and atmospheric effects.
4. QC & Delivery: Frame-by-frame quality control, final render at full resolution, and delivery with VFX breakdown documentation.
Video retouching applies frame-level corrections to remove unwanted elements — skin blemishes, logos, wires, reflections, crew visible in mirrors, or any object that shouldn't be in the shot. We use content-aware fill, clone stamping, and frequency separation techniques adapted from high-end photo retouching, applied across every frame of the affected region. This is different from VFX (which adds elements) — retouching subtracts them. Turnaround is 1-3 days per shot depending on the area size and movement. We deliver the cleaned footage as a drop-in replacement clip matching your original codec and resolution.
You receive: final composited shots in ProRes 4444/EXR, VFX breakdown reel, individual element passes (beauty, diffuse, specular, alpha), and project files.
Software: Nuke, After Effects, Houdini, Maya, Cinema 4D | Tracking: PFTrack, SynthEyes | Render: Arnold, V-Ray, Octane | Output: EXR 16/32-bit, ProRes 4444, DPX
Ready to elevate your Automotive brand with professional video retouching? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your video retouching needs for automotive. Free consultation and custom quote — no commitment required.