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Custom LUT Creation for Marketplace

Professional video production services

Custom LUT design for unique visual styles. — tailored for marketplace professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Color Analysis & References

We review all footage, identify exposure issues, and define the target color palette with mood references and LUT exploration.

Technical details
Waveform/vectorscope analysis in DaVinci Resolve, reference frame matching, dailies review.
02

Primary & Secondary Grading

Shot-by-shot color correction for consistency, then creative grading with power windows and secondary adjustments.

Technical details
DaVinci Resolve Studio with calibrated FSI monitor, node-based grading, custom LUT creation.
03

HDR & Final Master

Broadcast compliance check, HDR/SDR delivery, and export of custom LUTs for your future productions.

Technical details
Dolby Vision/HDR10 mastering, Rec.709 and Rec.2020 delivery, .cube LUT package for on-set reference.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Marketplace Needs Custom LUT Creation

In the Marketplace sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Custom LUT Creation delivers measurable results that transform how marketplace professionals communicate with their audience.

Specific Challenges for Marketplace

Marketplace platforms like Amazon, Cdiscount, and ManoMano impose strict video specifications that vary by platform — duration caps, resolution requirements, and prohibited overlay text. Video production for marketplace sellers must be hyper-efficient because margins per SKU are thin, often 15-25%. The most effective format is the "problem-solution" clip: show the pain point in 3 seconds, demonstrate the product solving it in 7 seconds, and close with a trust signal. A/B testing thumbnail frames is critical since the still image determines whether the video plays at all. Sellers running 50+ SKUs typically invest 100 to 300 euros per product video, with batch shooting keeping costs manageable. The primary metric is unit session percentage improvement.

Video Challenges in Marketplace

Converting Browsers to Buyers

Product videos increase conversion rates by up to 80%. In e-commerce, where customers cannot touch or try products, video bridges the trust gap. Yet creating video for hundreds or thousands of SKUs requires a scalable production system.

The modern e-commerce landscape demands multiple video formats: product demos, 360° views, unboxing content, user-generated style videos, and social media ads — each optimized for different platforms and screen sizes.

Returns cost e-commerce businesses $816 billion annually. Videos that accurately showcase products from every angle reduce return rates by 25-35%.

Success Stories & Case Studies

Fashion E-Commerce Brand

An online fashion retailer replaced static product photos with 15-second styling videos. Conversion rates increased 144% and average order value rose 26% as customers could better visualize complete outfits.

Electronics Marketplace

A tech marketplace added 30-second product demo videos to their top 500 SKUs. Pages with video had 340% longer dwell time and 65% higher add-to-cart rates.

Key Benefits for Marketplace

ROI-Driven Video Strategy

E-commerce video delivers one of the highest ROIs in digital marketing. Product pages with video convert at 4.8% versus 2.9% without. Social commerce video ads generate 1200% more shares than text and image combined.

Scalable production workflows — including 360° turntable setups, template-based product videos, and AI-assisted editing — make it feasible to produce video content across entire catalogs without proportional cost increases.

Our Custom LUT Creation Process

Color Grading Process

1. Color Analysis: We review all footage, identify exposure/white balance issues, and establish the target look with mood references and LUT exploration.

2. Primary Correction: Exposure normalization, white balance correction, and overall color balance across all shots for consistency.

3. Creative Grade: Scene-by-scene color grading to achieve the desired mood, with custom power windows, secondary corrections, and film emulation.

4. Final QC: Broadcast compliance check (if needed), HDR/SDR delivery, and export of custom LUTs for future use.

What Makes Custom LUT Creation Unique

LUT creation builds a custom color lookup table that encodes your signature visual style into a reusable file — applicable in-camera, in editing software, or on set via a monitor. We design the LUT based on your reference images, brand colors, and target aesthetic, testing it across diverse skin tones, lighting conditions, and exposure ranges to ensure it holds up in real-world use. We deliver in .cube format (compatible with DaVinci Resolve, Premiere, Final Cut, and most cinema cameras) in both 33-point and 65-point resolutions. Turnaround is 3-5 business days. This is ideal for brands, creators, and DPs who want consistent color across shoots without re-grading every project.

What You Receive

You receive: color-graded master in ProRes/DPX, custom LUT package, before/after comparison frames, HDR and SDR versions, and color-consistent stills for marketing.

Technical Specifications

Software: DaVinci Resolve Studio, Baselight | Monitoring: FSI DM250, calibrated Rec.709/P3/Rec.2020 | Formats: ACES workflow, CDL, .cube LUT export | HDR: Dolby Vision, HDR10, HLG

Getting Started with Custom LUT Creation for Marketplace

Ready to elevate your Marketplace brand with professional custom lut creation? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your custom lut creation needs for marketplace. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions

Custom LUT Creation for Marketplace | O'Yelen Studio