Skip to main content

Custom LUT Creation for Real Estate

Professional video production services

Custom LUT design for unique visual styles. — tailored for real estate professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Color Analysis & References

We review all footage, identify exposure issues, and define the target color palette with mood references and LUT exploration.

Technical details
Waveform/vectorscope analysis in DaVinci Resolve, reference frame matching, dailies review.
02

Primary & Secondary Grading

Shot-by-shot color correction for consistency, then creative grading with power windows and secondary adjustments.

Technical details
DaVinci Resolve Studio with calibrated FSI monitor, node-based grading, custom LUT creation.
03

HDR & Final Master

Broadcast compliance check, HDR/SDR delivery, and export of custom LUTs for your future productions.

Technical details
Dolby Vision/HDR10 mastering, Rec.709 and Rec.2020 delivery, .cube LUT package for on-set reference.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Real Estate Needs Custom LUT Creation

In the Real Estate sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Custom LUT Creation delivers measurable results that transform how real estate professionals communicate with their audience.

Specific Challenges for Real Estate

Real estate video has become the single most effective tool for reducing days-on-market and increasing offer volume. Listings with professional walkthrough tours receive 403% more inquiries than those with photos alone, according to NAR data. From aerial drone flyovers that capture neighborhood context to stabilized interior tours shot on gimbals, the production workflow must balance speed with polish — most agents need finished assets within 48 hours of the shoot. Distribution spans MLS portals, social media reels, and embedded website players, each requiring different aspect ratios and durations. The typical per-property budget sits between 500 and 2,500 euros depending on square footage and drone licensing.

Video Challenges in Real Estate

Standing Out in a Visual Market

Properties with professional video tours sell 20% faster than those with photos alone. Yet 65% of real estate agencies still rely primarily on static images, missing a critical opportunity to engage buyers emotionally.

Virtual tours, drone footage, and cinematic property showcases have become the new standard for luxury and mid-range listings alike. The challenge lies in producing content that captures the atmosphere and lifestyle a property offers, not just its dimensions.

With 95% of buyers starting their search online, video is no longer optional — it's the first showing. Agencies that invest in professional video report 403% more inquiries on their listings.

Success Stories & Case Studies

Luxury Estate Showcase — Paris 16th

A luxury real estate agency commissioned a cinematic property film combining drone aerials, steadicam interior tours, and lifestyle vignettes. The 3-minute video generated 2.4M views on social media and the property sold within 10 days at asking price.

New Development Pre-Sales

A property developer used animated 3D walkthroughs for an off-plan development. Pre-sales reached 78% before construction completion, compared to their usual 45% benchmark. The investment in video production returned 12x in accelerated sales.

Key Benefits for Real Estate

Measurable Impact

Professional real estate video delivers quantifiable results: 73% of homeowners prefer agents who use video, listings with video receive 403% more inquiries, and virtual tours reduce unnecessary physical visits by 40%, saving time for both agents and buyers.

Drone footage adds a premium perception, with aerial property videos commanding 8-12% higher perceived value. For new developments, animated 3D tours enable pre-sales months before construction is complete.

Our Custom LUT Creation Process

Color Grading Process

1. Color Analysis: We review all footage, identify exposure/white balance issues, and establish the target look with mood references and LUT exploration.

2. Primary Correction: Exposure normalization, white balance correction, and overall color balance across all shots for consistency.

3. Creative Grade: Scene-by-scene color grading to achieve the desired mood, with custom power windows, secondary corrections, and film emulation.

4. Final QC: Broadcast compliance check (if needed), HDR/SDR delivery, and export of custom LUTs for future use.

What Makes Custom LUT Creation Unique

LUT creation builds a custom color lookup table that encodes your signature visual style into a reusable file — applicable in-camera, in editing software, or on set via a monitor. We design the LUT based on your reference images, brand colors, and target aesthetic, testing it across diverse skin tones, lighting conditions, and exposure ranges to ensure it holds up in real-world use. We deliver in .cube format (compatible with DaVinci Resolve, Premiere, Final Cut, and most cinema cameras) in both 33-point and 65-point resolutions. Turnaround is 3-5 business days. This is ideal for brands, creators, and DPs who want consistent color across shoots without re-grading every project.

What You Receive

You receive: color-graded master in ProRes/DPX, custom LUT package, before/after comparison frames, HDR and SDR versions, and color-consistent stills for marketing.

Technical Specifications

Software: DaVinci Resolve Studio, Baselight | Monitoring: FSI DM250, calibrated Rec.709/P3/Rec.2020 | Formats: ACES workflow, CDL, .cube LUT export | HDR: Dolby Vision, HDR10, HLG

Getting Started with Custom LUT Creation for Real Estate

Ready to elevate your Real Estate brand with professional custom lut creation? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your custom lut creation needs for real estate. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions

Custom LUT Creation for Real Estate | O'Yelen Studio