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Social Media Video for Outplacement

Professional video production services

Platform-optimized social content for maximum reach. — tailored for outplacement professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Trend Research & Planning

Platform analysis, trending formats, content calendar, and batch filming strategy for maximum efficiency.

Technical details
TikTok/Reels trend monitoring, hashtag research, content calendar in Notion, batch shoot planning.
02

Batch Filming Session

Efficient multi-format capture — vertical, square, and landscape in a single shoot for weeks of content.

Technical details
Multi-orientation rigs, ring lights, teleprompter for hooks, 4-8 setups per session.
03

Quick-Turn Editing & Scheduling

Fast editing with native captions, trending audio, and scheduled publishing across all platforms.

Technical details
CapCut/Premiere for short-form, burned-in captions, platform-native scheduling, monthly analytics report.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Outplacement Needs Social Media Video

In the Outplacement sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Social Media Video delivers measurable results that transform how outplacement professionals communicate with their audience.

Specific Challenges for Outplacement

Outplacement firms support employees who have been laid off, helping them find new positions through coaching, CV workshops, and networking guidance. Video content must balance professionalism with genuine empathy — this audience is going through one of life's most stressful transitions. Animated program overviews showing the outplacement journey from day one to successful placement, consultant introduction videos conveying warmth and competence, and anonymized success-rate infographics give departing employees confidence. For the corporate buyer — typically the HR director authorizing the outplacement budget — ROI-focused case studies and compliance-documentation videos justify the investment. Distribution channels include direct HR-director outreach, employment-law firm referral partnerships, and ANDRH conference presentations.

Video Challenges in Outplacement

Winning the War for Talent Through Video

In a candidate-driven market, recruitment agencies and HR teams must differentiate themselves. 76% of job seekers research companies via video before applying. Employer branding videos and authentic "day in the life" content have become essential tools for attracting top talent and reducing time-to-hire.

The challenge is producing compelling content for multiple client companies while maintaining authenticity. Each employer brand requires a unique visual identity, and candidates can instantly detect staged or inauthentic content.

Success Stories & Case Studies

Recruitment Agency — Client Employer Branding

A recruitment agency produced "day in the life" videos for their top 20 client companies. Time-to-hire decreased 34% for featured positions, application quality improved 55%, and the agency won 12 new exclusive mandates based on their video production capabilities.

Key Benefits for Outplacement

Talent Attraction & Hiring Efficiency

Recruitment video delivers measurable results: employer branding videos reduce cost-per-hire by 40%, candidate testimonials increase application quality by 55%, and company culture videos reduce first-year turnover by 28%. Agencies with video production capabilities win 35% more exclusive mandates from employers.

Our Social Media Video Process

Social Media Video Process

1. Content Planning: Platform analysis, trend research, content calendar, and format selection (Reels, Shorts, Stories, feed).

2. Capture: Batch filming sessions optimized for multiple platforms — vertical, square, and landscape in a single shoot.

3. Edit & Optimize: Quick-turn editing with native captions, hooks in first 3 seconds, trending audio integration, and CTA placement.

4. Publish & Analyze: Scheduled publishing, hashtag strategy, engagement monitoring, and monthly performance reports.

What Makes Social Media Video Unique

Social media video is our general-purpose service for creating platform-ready content across multiple networks from a single production session. We plan a shoot day that produces 15-30 individual clips — a mix of 16:9, 9:16, and 1:1 formats covering product highlights, team moments, tips, and behind-the-scenes footage. Each clip is edited with platform-native styles: bold text overlays, fast pacing, trending audio formats, and burned-in captions for sound-off viewing. This is the most cost-effective way to fill a content calendar. Delivery includes all clips organized by platform and format in a shared folder, ready to schedule. Turnaround is 5-7 business days from the shoot.

What You Receive

You receive: batch of platform-ready videos (typically 8-20 per session), caption/subtitle files, thumbnail set, content calendar, and analytics report.

Technical Specifications

Formats: 9:16 (Reels/Shorts/TikTok), 1:1 (Feed), 16:9 (YouTube) | Resolution: 1080×1920, 1080×1080, 1920×1080 | Duration: 15s, 30s, 60s, 90s | Captions: Burned-in + SRT

Getting Started with Social Media Video for Outplacement

Ready to elevate your Outplacement brand with professional social media video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your social media video needs for outplacement. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions