Commercial content driving awareness and conversions. — tailored for cruise professionals.
Discover the StudioCampaign objectives, audience targeting, competitive analysis, and creative concepts with A/B test variants.
Cinema-quality filming with casting, styling, and on-set client approval for performance optimization.
Platform-specific edits (6s, 15s, 30s, 60s), A/B variants, thumbnail set, and performance tracking setup.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Cruise sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Advertising Video delivers measurable results that transform how cruise professionals communicate with their audience.
Cruise line video production must sell a floating city — the challenge of conveying the scale and variety of a 300-meter ship with 15 restaurants, a Broadway theater, a water park, and 2,000 cabins in a 90-second film. The content strategy segments by audience: luxury cruise films (Ponant, Silversea) emphasize intimate exclusivity with 200 guests and port-intensive itineraries, while mass-market lines (MSC, Costa) focus on family entertainment and value for money. Cabin category videos are critical for upselling — showing the difference between an inside cabin and a balcony suite justifies the 2-3x price premium. Port-of-call destination content doubles as trip inspiration and itinerary justification. Production logistics are complex: filming onboard requires coordination with hotel directors, entertainment managers, and safety officers while the ship is in active service. Seasonal repositioning cruise promotions and inaugural voyage films are high-budget tentpole content (20,000-100,000 euros), while ongoing social media content budgets run 5,000-15,000 euros per month.
Tourism is inherently experiential — the challenge is making someone feel the warmth of a destination through a screen. Destinations with professional video content see 67% more bookings than those relying on photos alone. Yet each destination competes with thousands of others for the same traveler's attention.
The tourism industry needs content that works across the entire booking journey: inspirational destination films for awareness, practical experience videos for consideration, and testimonial content for conversion. Seasonality adds urgency — content must be ready before peak booking windows.
A boutique hotel chain produced immersive 3-minute films for each property. Direct bookings increased 54%, reducing OTA commission costs by €320K annually. The videos were shared 45K times on social media.
Tourism video drives direct revenue: hotel videos increase direct bookings by 54%, reducing dependency on OTAs. Destination marketing videos generate 1,200% more shares than text and images combined. Experience preview videos reduce cancellation rates by 18% as travelers arrive with accurate expectations.
1. Strategy & Creative: Campaign objectives, audience targeting, competitive analysis, and creative concept development with A/B test variants.
2. Pre-Production: Casting, location, storyboarding, and production schedule. Platform-specific planning (TV, YouTube, Meta, TikTok).
3. Production: High-end filming with cinema-grade equipment, multiple takes for performance optimization, and on-set client approval.
4. Post & Optimization: Editing, color grading, VFX, sound mix, multiple format exports, and performance tracking integration.
Advertising video is a 15-60 second spot designed to convert — whether for TV broadcast, pre-roll (YouTube, connected TV), or paid social campaigns. We develop the concept, write the script, cast talent, direct the shoot, and deliver a final spot tested against your campaign KPIs. Our production follows a three-phase process: creative development (1 week), production (1-2 shoot days), and post-production including music licensing and color grading (2 weeks). Deliverables include versions for every target platform with correct aspect ratios, durations, and file specs. This service differs from spot publicitaire in its full-service scope — we handle everything from idea to final delivery.
You receive: hero video + cut-downs (6s, 15s, 30s, 60s), platform-specific formats, A/B test variants, thumbnail set, and campaign performance dashboard setup.
Formats: TV broadcast (ProRes), YouTube (H.264 4K), Meta (H.265 1080p), TikTok (9:16 H.264) | Audio: Broadcast mix + social mix | Tracking: UTM parameters, pixel integration
Ready to elevate your Cruise brand with professional advertising video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your advertising video needs for cruise. Free consultation and custom quote — no commitment required.