TV and web commercials for maximum impact. — tailored for precious stones professionals.
Discover the StudioCampaign objectives, audience targeting, competitive analysis, and creative concepts with A/B test variants.
Cinema-quality filming with casting, styling, and on-set client approval for performance optimization.
Platform-specific edits (6s, 15s, 30s, 60s), A/B variants, thumbnail set, and performance tracking setup.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Precious Stones sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, TV Commercial delivers measurable results that transform how precious stones professionals communicate with their audience.
Gemstone dealers work with products whose value depends entirely on visual qualities — color, clarity, brilliance, and optical phenomena like asterism or chatoyancy — that video captures far better than photography. Rotating stone videos showing color shift under different lighting angles reveal qualities that a single photograph hides. Gemological education content explaining the differences between ruby and spinel, natural and treated sapphire, or Colombian and Zambian emerald positions the dealer as an expert resource. Origin documentation videos following stones from mine to market, including cutting and grading processes, provide the provenance story that collectors demand. B2B content for jewelry designers showing available inventory with accurate color representation under standardized lighting enables remote purchasing from international clients.
Jewelry video demands extraordinary technical precision — capturing sparkle, gem facets, and metal finishes at macro level while maintaining an emotional, aspirational narrative. 76% of luxury jewelry purchases involve online research, making video essential for consideration.
The challenge is conveying the weight, feel, and prestige of precious materials through a screen. Each piece requires custom lighting setups, specialized macro lenses, and turntable presentations that reveal every detail. Color accuracy is critical — a diamond must look as brilliant on screen as in person.
A high jewelry house produced 4K macro videos showcasing the gem cutting and setting process for their annual collection. Online engagement increased 190%, and the craftsmanship content drove a 65% increase in by-appointment showroom visits from international clients.
Jewelry video delivers premium results: product videos increase online conversion by 120%, craftsmanship behind-the-scenes stories justify premium pricing and build collector interest, and virtual try-on experiences reduce returns by 30%. Luxury jewelry brands with strong video presence command 25% higher brand perception scores.
1. Strategy & Creative: Campaign objectives, audience targeting, competitive analysis, and creative concept development with A/B test variants.
2. Pre-Production: Casting, location, storyboarding, and production schedule. Platform-specific planning (TV, YouTube, Meta, TikTok).
3. Production: High-end filming with cinema-grade equipment, multiple takes for performance optimization, and on-set client approval.
4. Post & Optimization: Editing, color grading, VFX, sound mix, multiple format exports, and performance tracking integration.
A spot publicitaire is a production-ready advertising film delivered to strict broadcast or platform specifications — ISCI codes, exact duration compliance (15s, 30s, 60s to the frame), loudness standards (EBU R128 / ATSC A/85), and format requirements (ProRes 422 HQ for TV, H.264 for digital). Unlike our full-service video publicitaire offering, this service focuses on the technical finishing and delivery of an already-conceived spot. We handle final conform, audio sweetening, closed caption embedding, and multi-format master creation. Turnaround is 2-3 business days from locked edit. We deliver the spot directly to broadcast traffic systems (Extreme Reach, Peach) or as platform-ready files with verification reports.
You receive: hero video + cut-downs (6s, 15s, 30s, 60s), platform-specific formats, A/B test variants, thumbnail set, and campaign performance dashboard setup.
Formats: TV broadcast (ProRes), YouTube (H.264 4K), Meta (H.265 1080p), TikTok (9:16 H.264) | Audio: Broadcast mix + social mix | Tracking: UTM parameters, pixel integration
Ready to elevate your Precious Stones brand with professional tv commercial? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your tv commercial needs for precious stones. Free consultation and custom quote — no commitment required.