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TV Commercial for Real Estate Agency

Professional video production services

TV and web commercials for maximum impact. — tailored for real estate agency professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Creative Strategy & A/B Planning

Campaign objectives, audience targeting, competitive analysis, and creative concepts with A/B test variants.

Technical details
Audience persona mapping, platform-specific creative briefs, storyboard with hook and CTA variants.
02

High-End Production

Cinema-quality filming with casting, styling, and on-set client approval for performance optimization.

Technical details
Casting with callback, wardrobe/makeup, cinema cameras, multiple takes for A/B variant performance.
03

Multi-Format Optimization

Platform-specific edits (6s, 15s, 30s, 60s), A/B variants, thumbnail set, and performance tracking setup.

Technical details
TV ProRes, YouTube H.264 4K, Meta H.265, TikTok 9:16, UTM parameters, pixel integration.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Real Estate Agency Needs TV Commercial

In the Real Estate Agency sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, TV Commercial delivers measurable results that transform how real estate agency professionals communicate with their audience.

Specific Challenges for Real Estate Agency

Real estate agencies need a steady flow of video content that goes beyond individual listings. Agency brand films establish trust before a prospect ever walks through the door — showcasing team expertise, local market knowledge, and client success stories. The production calendar typically includes quarterly brand updates, monthly market recap videos for YouTube, and weekly short-form clips for Instagram and TikTok. Budgets range from 1,000 to 5,000 euros per month on retainer. The KPI that matters most is lead-to-appointment conversion rate, which agencies report improving by 25-40% after adding video to their funnel.

Video Challenges in Real Estate Agency

Standing Out in a Visual Market

Properties with professional video tours sell 20% faster than those with photos alone. Yet 65% of real estate agencies still rely primarily on static images, missing a critical opportunity to engage buyers emotionally.

Virtual tours, drone footage, and cinematic property showcases have become the new standard for luxury and mid-range listings alike. The challenge lies in producing content that captures the atmosphere and lifestyle a property offers, not just its dimensions.

With 95% of buyers starting their search online, video is no longer optional — it's the first showing. Agencies that invest in professional video report 403% more inquiries on their listings.

Success Stories & Case Studies

Luxury Estate Showcase — Paris 16th

A luxury real estate agency commissioned a cinematic property film combining drone aerials, steadicam interior tours, and lifestyle vignettes. The 3-minute video generated 2.4M views on social media and the property sold within 10 days at asking price.

New Development Pre-Sales

A property developer used animated 3D walkthroughs for an off-plan development. Pre-sales reached 78% before construction completion, compared to their usual 45% benchmark. The investment in video production returned 12x in accelerated sales.

Key Benefits for Real Estate Agency

Measurable Impact

Professional real estate video delivers quantifiable results: 73% of homeowners prefer agents who use video, listings with video receive 403% more inquiries, and virtual tours reduce unnecessary physical visits by 40%, saving time for both agents and buyers.

Drone footage adds a premium perception, with aerial property videos commanding 8-12% higher perceived value. For new developments, animated 3D tours enable pre-sales months before construction is complete.

Our TV Commercial Process

Advertising Production Process

1. Strategy & Creative: Campaign objectives, audience targeting, competitive analysis, and creative concept development with A/B test variants.

2. Pre-Production: Casting, location, storyboarding, and production schedule. Platform-specific planning (TV, YouTube, Meta, TikTok).

3. Production: High-end filming with cinema-grade equipment, multiple takes for performance optimization, and on-set client approval.

4. Post & Optimization: Editing, color grading, VFX, sound mix, multiple format exports, and performance tracking integration.

What Makes TV Commercial Unique

A spot publicitaire is a production-ready advertising film delivered to strict broadcast or platform specifications — ISCI codes, exact duration compliance (15s, 30s, 60s to the frame), loudness standards (EBU R128 / ATSC A/85), and format requirements (ProRes 422 HQ for TV, H.264 for digital). Unlike our full-service video publicitaire offering, this service focuses on the technical finishing and delivery of an already-conceived spot. We handle final conform, audio sweetening, closed caption embedding, and multi-format master creation. Turnaround is 2-3 business days from locked edit. We deliver the spot directly to broadcast traffic systems (Extreme Reach, Peach) or as platform-ready files with verification reports.

What You Receive

You receive: hero video + cut-downs (6s, 15s, 30s, 60s), platform-specific formats, A/B test variants, thumbnail set, and campaign performance dashboard setup.

Technical Specifications

Formats: TV broadcast (ProRes), YouTube (H.264 4K), Meta (H.265 1080p), TikTok (9:16 H.264) | Audio: Broadcast mix + social mix | Tracking: UTM parameters, pixel integration

Getting Started with TV Commercial for Real Estate Agency

Ready to elevate your Real Estate Agency brand with professional tv commercial? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your tv commercial needs for real estate agency. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions