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TV Commercial for HealthTech

Professional video production services

TV and web commercials for maximum impact. — tailored for healthtech professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Creative Strategy & A/B Planning

Campaign objectives, audience targeting, competitive analysis, and creative concepts with A/B test variants.

Technical details
Audience persona mapping, platform-specific creative briefs, storyboard with hook and CTA variants.
02

High-End Production

Cinema-quality filming with casting, styling, and on-set client approval for performance optimization.

Technical details
Casting with callback, wardrobe/makeup, cinema cameras, multiple takes for A/B variant performance.
03

Multi-Format Optimization

Platform-specific edits (6s, 15s, 30s, 60s), A/B variants, thumbnail set, and performance tracking setup.

Technical details
TV ProRes, YouTube H.264 4K, Meta H.265, TikTok 9:16, UTM parameters, pixel integration.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why HealthTech Needs TV Commercial

In the HealthTech sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, TV Commercial delivers measurable results that transform how healthtech professionals communicate with their audience.

Specific Challenges for HealthTech

Healthtech video production navigates the most sensitive content territory in the tech sector — patient data privacy, medical claim regulations, and the ethical implications of technology in healthcare. Every video must comply with GDPR health data provisions and cannot make therapeutic claims without clinical evidence. The content splits between B2B materials (hospital IT directors and health system administrators evaluating platform capabilities) and patient-facing content (explaining how a telehealth app works or how connected devices transmit data to physicians). Patient testimonials require explicit written consent and often anonymization. The visual aesthetic must balance clinical credibility with human warmth — clean interfaces alongside real patient interactions. Distribution targets healthcare conferences (HIMSS, HIT Paris), medical professional networks, and specialized publication partnerships. Budgets range from 3,000 to 15,000 euros per video, with the validation process from medical advisory boards often taking longer than the production itself.

Video Challenges in HealthTech

Explaining Complex Products Simply

Tech startups face a unique challenge: their products are often complex, abstract, and invisible to the naked eye. Video must bridge the gap between technical capability and user benefit. 96% of users watch explainer videos to learn about a product, making video the most critical conversion tool in the SaaS funnel.

Startups need video content at every stage: product demos for prospects, onboarding tutorials for new users, thought leadership for brand building, and investor pitch materials for fundraising. Speed matters — content must ship alongside features in sprint cycles.

Success Stories & Case Studies

SaaS Product Launch Video

A B2B SaaS startup created a 2-minute animated explainer video for their Product Hunt launch. The video drove 3,400 upvotes, 12,000 sign-ups in the first week, and was cited by 85% of early users as the reason they understood the product value.

Key Benefits for HealthTech

Conversion & Growth Acceleration

Tech video delivers compounding returns: landing pages with video convert 80% better, product demo videos reduce sales cycle by 40%, onboarding videos decrease support tickets by 35%, and investor pitch videos help startups raise 2.5x more effectively. Video content on LinkedIn generates 5x more engagement for B2B tech brands.

Our TV Commercial Process

Advertising Production Process

1. Strategy & Creative: Campaign objectives, audience targeting, competitive analysis, and creative concept development with A/B test variants.

2. Pre-Production: Casting, location, storyboarding, and production schedule. Platform-specific planning (TV, YouTube, Meta, TikTok).

3. Production: High-end filming with cinema-grade equipment, multiple takes for performance optimization, and on-set client approval.

4. Post & Optimization: Editing, color grading, VFX, sound mix, multiple format exports, and performance tracking integration.

What Makes TV Commercial Unique

A spot publicitaire is a production-ready advertising film delivered to strict broadcast or platform specifications — ISCI codes, exact duration compliance (15s, 30s, 60s to the frame), loudness standards (EBU R128 / ATSC A/85), and format requirements (ProRes 422 HQ for TV, H.264 for digital). Unlike our full-service video publicitaire offering, this service focuses on the technical finishing and delivery of an already-conceived spot. We handle final conform, audio sweetening, closed caption embedding, and multi-format master creation. Turnaround is 2-3 business days from locked edit. We deliver the spot directly to broadcast traffic systems (Extreme Reach, Peach) or as platform-ready files with verification reports.

What You Receive

You receive: hero video + cut-downs (6s, 15s, 30s, 60s), platform-specific formats, A/B test variants, thumbnail set, and campaign performance dashboard setup.

Technical Specifications

Formats: TV broadcast (ProRes), YouTube (H.264 4K), Meta (H.265 1080p), TikTok (9:16 H.264) | Audio: Broadcast mix + social mix | Tracking: UTM parameters, pixel integration

Getting Started with TV Commercial for HealthTech

Ready to elevate your HealthTech brand with professional tv commercial? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your tv commercial needs for healthtech. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions

TV Commercial for HealthTech | O'Yelen Studio