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Rotoscoping for Renovation

Professional video production services

Frame-by-frame rotoscoping for precise subject isolation. — tailored for renovation professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Shot Analysis & Tracking

We analyze each shot, perform camera tracking, rotoscoping, and clean plate generation for smooth VFX integration.

Technical details
3D tracking in PFTrack/SynthEyes, rotoscoping in Nuke, clean plate reconstruction for element removal.
02

CG Asset Creation

3D modeling, texturing, and lighting of CG elements matched precisely to the live-action plate.

Technical details
Modeling in Maya/Cinema 4D, texturing in Substance Painter, rendering in Arnold/Octane with HDRI matching.
03

Compositing & QC

Multi-layer compositing with color and grain matching, atmospheric effects, and frame-by-frame quality control.

Technical details
Compositing in Nuke/After Effects, EXR 16-bit delivery, VFX breakdown reel documentation.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Renovation Needs Rotoscoping

In the Renovation sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Rotoscoping delivers measurable results that transform how renovation professionals communicate with their audience.

Specific Challenges for Renovation

Renovation video production documents the transformation journey that turns outdated or damaged properties into renewed living and working spaces. The narrative arc from initial discovery (revealing hidden problems, structural assessments, demolition) through construction (framing, plumbing, electrical, finishing trades) to the final reveal creates naturally compelling content. Before/during/after comparison sequences are the signature format — they justify renovation costs by showing the magnitude of transformation. Technical process videos (waterproofing techniques, insulation installation, floor leveling, window replacement) serve both marketing and educational purposes, positioning the renovation company as transparent experts. For luxury renovations of historical buildings, the heritage dimension (preserving period features while integrating modern systems) adds a storytelling layer that appeals to design-conscious clients. Distribution targets Instagram (visual transformations), YouTube (process education), and the company website. Budgets range from 1,000-3,000 euros for a single project documentation to 3,000-8,000 euros for comprehensive series.

Video Challenges in Renovation

Visualizing Spaces Before They Exist

Architecture is fundamentally about imagining spaces — and video is the most powerful tool for helping clients see the vision. 3D architectural walkthroughs increase project approval rates by 45%. Yet the challenge is creating photorealistic visualizations that accurately represent materials, lighting, and spatial feeling.

From timelapse construction documentation to animated project presentations, portfolio showcases to client pitch materials, architecture video spans physical and digital realms. Each project phase demands different content: concept renders, progress documentation, and completed project films.

Success Stories & Case Studies

Real Estate Development Presentation

An architecture firm created 3D animated walkthroughs for a mixed-use development project. The visualization secured €45M in investor funding and pre-sold 65% of residential units before construction began — a 40% improvement over their previous non-video presentations.

Key Benefits for Renovation

Project Approval & Client Acquisition

Architecture video accelerates business: 3D walkthroughs increase project approval rates by 45%, construction timelapse videos build client confidence and reduce change orders by 25%, and portfolio showreels help firms win 35% more competitive bids. Firms with video-enhanced presentations report 60% faster client decision-making.

Our Rotoscoping Process

VFX Pipeline

1. Plate Preparation: Shot analysis, camera tracking, rotoscoping, and clean plate generation for smooth integration.

2. Asset Creation: 3D modeling, texturing, and lighting of CG elements to match the live-action plate perfectly.

3. Compositing: Multi-layer compositing in Nuke/After Effects with color matching, grain matching, lens distortion, and atmospheric effects.

4. QC & Delivery: Frame-by-frame quality control, final render at full resolution, and delivery with VFX breakdown documentation.

What Makes Rotoscoping Unique

Rotoscoping is frame-by-frame masking of subjects when green screen was not available or when you need to isolate elements within existing footage. We trace precise mattes around people, objects, or regions using Silhouette and Mocha Pro, handling motion blur, hair wisps, and semi-transparent areas like glass or fabric. A 5-second shot at 24fps means 120 hand-refined frames — this is labor-intensive work that we execute with sub-pixel accuracy. Turnaround is 2-4 days per shot depending on complexity. Deliverables include the alpha matte sequence (EXR or PNG) and a pre-composed version ready for your compositor.

What You Receive

You receive: final composited shots in ProRes 4444/EXR, VFX breakdown reel, individual element passes (beauty, diffuse, specular, alpha), and project files.

Technical Specifications

Software: Nuke, After Effects, Houdini, Maya, Cinema 4D | Tracking: PFTrack, SynthEyes | Render: Arnold, V-Ray, Octane | Output: EXR 16/32-bit, ProRes 4444, DPX

Getting Started with Rotoscoping for Renovation

Ready to elevate your Renovation brand with professional rotoscoping? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your rotoscoping needs for renovation. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions