Frame-by-frame rotoscoping for precise subject isolation. — tailored for general contractor professionals.
Discover the StudioWe analyze each shot, perform camera tracking, rotoscoping, and clean plate generation for smooth VFX integration.
3D modeling, texturing, and lighting of CG elements matched precisely to the live-action plate.
Multi-layer compositing with color and grain matching, atmospheric effects, and frame-by-frame quality control.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the General Contractor sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Rotoscoping delivers measurable results that transform how general contractor professionals communicate with their audience.
General contractors coordinate dozens of subcontractors and manage projects that span months or years, making video documentation both a marketing asset and a project management tool. Monthly progress videos sent to clients and investors provide visual accountability that written reports cannot match. Completed project showcase videos — combining aerial drone, interior walkthroughs, and client testimonials — serve as the primary sales tool for winning new contracts. The general contractor's challenge is demonstrating their role as orchestrator, since they rarely perform the visible physical work themselves. Process videos showing coordination meetings, schedule management, and quality inspections communicate the management value that justifies their fees beyond the cost of individual trades.
Construction is inherently visual yet historically underserves its video potential. Progress timelapse videos build client confidence and reduce disputes. Safety training videos reduce workplace incidents by up to 60%. Yet 55% of construction companies still rely on photos and written reports alone.
The construction environment presents filming challenges: active work zones, safety regulations, weather exposure, dust, and the need for long-term documentation across months or years of project duration.
A general contractor documented a €25M development project with weekly drone timelapses and monthly progress videos. Client satisfaction scores increased 40%, and the documentation directly helped win 3 subsequent contracts worth €18M from prospects who saw the portfolio.
A construction group replaced classroom safety training with video modules. Workplace incidents decreased 58% and training compliance reached 98% — up from 72% with the previous format.
Construction video delivers dual value: project timelapse videos reduce client disputes by 35% and increase referral rates by 45%, while safety training videos reduce workplace incidents by 60% and lower insurance premiums. Companies with strong video portfolios win 45% more competitive bids.
1. Plate Preparation: Shot analysis, camera tracking, rotoscoping, and clean plate generation for smooth integration.
2. Asset Creation: 3D modeling, texturing, and lighting of CG elements to match the live-action plate perfectly.
3. Compositing: Multi-layer compositing in Nuke/After Effects with color matching, grain matching, lens distortion, and atmospheric effects.
4. QC & Delivery: Frame-by-frame quality control, final render at full resolution, and delivery with VFX breakdown documentation.
Rotoscoping is frame-by-frame masking of subjects when green screen was not available or when you need to isolate elements within existing footage. We trace precise mattes around people, objects, or regions using Silhouette and Mocha Pro, handling motion blur, hair wisps, and semi-transparent areas like glass or fabric. A 5-second shot at 24fps means 120 hand-refined frames — this is labor-intensive work that we execute with sub-pixel accuracy. Turnaround is 2-4 days per shot depending on complexity. Deliverables include the alpha matte sequence (EXR or PNG) and a pre-composed version ready for your compositor.
You receive: final composited shots in ProRes 4444/EXR, VFX breakdown reel, individual element passes (beauty, diffuse, specular, alpha), and project files.
Software: Nuke, After Effects, Houdini, Maya, Cinema 4D | Tracking: PFTrack, SynthEyes | Render: Arnold, V-Ray, Octane | Output: EXR 16/32-bit, ProRes 4444, DPX
Ready to elevate your General Contractor brand with professional rotoscoping? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your rotoscoping needs for general contractor. Free consultation and custom quote — no commitment required.