Frame-by-frame rotoscoping for precise subject isolation. — tailored for luxury footwear professionals.
Discover the StudioWe analyze each shot, perform camera tracking, rotoscoping, and clean plate generation for smooth VFX integration.
3D modeling, texturing, and lighting of CG elements matched precisely to the live-action plate.
Multi-layer compositing with color and grain matching, atmospheric effects, and frame-by-frame quality control.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Luxury Footwear sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Rotoscoping delivers measurable results that transform how luxury footwear professionals communicate with their audience.
Luxury footwear video production must communicate the engineering and comfort qualities that justify price points of 400 to 2,000+ euros per pair. The most effective content shows the Goodyear welt process, hand-lasting techniques, and leather sole finishing — processes that take 6-8 weeks and involve 200+ manual steps for a single pair. Walking sequences on varied surfaces (marble halls, cobblestone streets, office corridors) demonstrate how the shoe moves and sounds in real life, addressing the fit anxiety that prevents online luxury shoe purchases. The target audience splits between style-conscious professionals (35-55) buying for themselves and gift buyers during holiday periods. Video content for e-commerce must show the shoe from a minimum of 8 angles including sole detail and interior construction. Budgets range from 2,000 to 10,000 euros per collection, with artisanal brands investing more in workshop documentation and heritage storytelling than in lifestyle shoots.
Luxury fashion demands video that matches the quality and attention to detail of the products themselves. 73% of luxury consumers say video influences their purchase decisions, but the content must elevate the brand rather than cheapen it. The challenge is producing video that feels exclusive and aspirational.
From runway shows to lookbooks, behind-the-scenes craftsmanship stories to influencer collaborations, fashion video must capture fabric movement, color accuracy, and the intangible quality that defines luxury. Each season requires fresh content across multiple platforms, each with different format requirements.
A luxury maison produced a 90-second brand film for their collection launch, combining runway footage with artisan workshop sequences. The film generated 8.3M views across platforms and drove a 42% increase in online store traffic during launch week.
Fashion video delivers premium ROI: lookbook videos increase online conversion by 134%, behind-the-scenes craftsmanship content builds brand heritage perception by 67%, and campaign films on social media generate 4x more engagement than static imagery. Luxury brands with strong video presence report 28% higher brand value perception.
1. Plate Preparation: Shot analysis, camera tracking, rotoscoping, and clean plate generation for smooth integration.
2. Asset Creation: 3D modeling, texturing, and lighting of CG elements to match the live-action plate perfectly.
3. Compositing: Multi-layer compositing in Nuke/After Effects with color matching, grain matching, lens distortion, and atmospheric effects.
4. QC & Delivery: Frame-by-frame quality control, final render at full resolution, and delivery with VFX breakdown documentation.
Rotoscoping is frame-by-frame masking of subjects when green screen was not available or when you need to isolate elements within existing footage. We trace precise mattes around people, objects, or regions using Silhouette and Mocha Pro, handling motion blur, hair wisps, and semi-transparent areas like glass or fabric. A 5-second shot at 24fps means 120 hand-refined frames — this is labor-intensive work that we execute with sub-pixel accuracy. Turnaround is 2-4 days per shot depending on complexity. Deliverables include the alpha matte sequence (EXR or PNG) and a pre-composed version ready for your compositor.
You receive: final composited shots in ProRes 4444/EXR, VFX breakdown reel, individual element passes (beauty, diffuse, specular, alpha), and project files.
Software: Nuke, After Effects, Houdini, Maya, Cinema 4D | Tracking: PFTrack, SynthEyes | Render: Arnold, V-Ray, Octane | Output: EXR 16/32-bit, ProRes 4444, DPX
Ready to elevate your Luxury Footwear brand with professional rotoscoping? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your rotoscoping needs for luxury footwear. Free consultation and custom quote — no commitment required.