2D character and graphic animation for all projects. — tailored for web media professionals.
Discover the StudioWe translate your message into a visual script with keyframe illustrations, transition planning, and timing notes.
Custom graphics, icons, and character design in your brand style, then frame-by-frame animation with professional easing.
Custom sound effects, music selection, voiceover integration, and final render in all required formats.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Web Media sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, 2D Animation delivers measurable results that transform how web media professionals communicate with their audience.
Digital-native media outlets — from pure-play news sites to vertical content platforms — are built on video from the ground up, without the legacy constraints of traditional media. Their production workflows are optimized for speed, volume, and platform specificity: a single story might be produced as a 10-minute YouTube explainer, a 60-second TikTok summary, a vertical Instagram Story, and a horizontal website embed. Data analytics directly inform editorial decisions — thumbnail A/B testing, audience retention analysis, and click-through optimization are part of the production process, not afterthoughts. The team structure is flat: journalists who can shoot, editors who understand SEO, and producers who read analytics dashboards define the hybrid skill set that web media demands.
82% of internet traffic is now video content. Media companies must produce broadcast-quality video at editorial speed and scale. The shift from text-first to video-first newsrooms demands new workflows, skills, and equipment — while maintaining journalistic standards and editorial integrity.
Digital media competes for attention in 15-second increments. Content must hook viewers instantly, work silently with captions, and adapt to multiple platform formats. Traditional media must reinvent itself while digital-native outlets raise production quality expectations.
A digital news outlet pivoted to video-first content strategy. Their audience tripled in 18 months, advertising revenue grew 230%, and they secured a distribution deal with a major streaming platform based on the quality of their documentary content.
Media video drives sustainable growth: video news content generates 6x more social shares than text, multi-format repurposing extends content lifespan 5x, and video-first newsrooms see 65% higher audience engagement. Media brands with strong video presence command 3x higher CPM rates from advertisers.
1. Script & Storyboard: We translate your message into a visual script with detailed storyboard frames showing keyframes, transitions, and timing.
2. Asset Design: Custom illustrations, icons, typography, and graphic elements are created in your brand style guide. Character design and rigging if needed.
3. Animation: Frame-by-frame animation in After Effects/Cinema 4D with professional easing, secondary motion, and attention to micro-interactions.
4. Sound & Final: Custom sound design, music selection/licensing, voiceover integration, and final render in all required formats.
2D animation brings illustrated characters, environments, and scenarios to life frame by frame. Unlike motion design which moves graphic elements, 2D animation creates the illusion of life through hand-drawn or digitally drawn sequences with squash, stretch, and follow-through. We work in Toon Boom Harmony and Adobe Animate at 24fps for cinematic quality or 12fps for a stylized look. Projects range from 15-second social loops to 5-minute narrative shorts. Expect a 3-6 week timeline depending on character complexity and scene count, with animatics delivered at the halfway mark for your approval.
You receive: animated video in all formats, source project files (After Effects/C4D), individual asset library (AI/SVG), Lottie files for web integration, GIF versions for social, and style guide documentation for future animations.
Software: After Effects, Cinema 4D, Blender, Illustrator | Animation: 24/30/60 fps, Lottie/JSON export | 3D: Octane/Redshift rendering | Output: ProRes 4444 (alpha), H.265, WebM, GIF, Lottie
Ready to elevate your Web Media brand with professional 2d animation? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your 2d animation needs for web media. Free consultation and custom quote — no commitment required.