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2D Animation for Fintech

Professional video production services

2D character and graphic animation for all projects. — tailored for fintech professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Concept & Storyboard

We translate your message into a visual script with keyframe illustrations, transition planning, and timing notes.

Technical details
Storyboard frames in Illustrator, animatic preview in After Effects, style frame approval before animation.
02

Asset Design & Animation

Custom graphics, icons, and character design in your brand style, then frame-by-frame animation with professional easing.

Technical details
Vector assets in Illustrator, animation in After Effects/Cinema 4D, Lottie export for web integration.
03

Sound Design & Render

Custom sound effects, music selection, voiceover integration, and final render in all required formats.

Technical details
Audio mix in Audition, Lottie/JSON for web, ProRes 4444 with alpha, H.265 for social, GIF for email.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Fintech Needs 2D Animation

In the Fintech sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, 2D Animation delivers measurable results that transform how fintech professionals communicate with their audience.

Specific Challenges for Fintech

Fintech video production must walk a tightrope between two opposing forces: the need to appear trustworthy and regulated (like a bank) while simultaneously feeling innovative and disruptive (unlike a bank). Compliance review adds 1-2 weeks to every production timeline, as financial services advertising is governed by AMF, ACPR, and EU directives that mandate specific disclaimers and prohibit certain claims. The most effective content formats are animated explainer videos that simplify complex financial processes (payments, lending, investment), customer success stories with real transaction data (anonymized), and thought-leadership content from the CEO positioning the company within the evolving regulatory landscape. Distribution targets LinkedIn (for B2B fintech and investor relations), Instagram and TikTok (for consumer fintech apps), and industry events like Money20/20 and Paris Fintech Forum. Budgets range from 3,000 to 20,000 euros per video, with compliance-related costs adding 10-15% to production expenses.

Video Challenges in Fintech

Explaining Complex Products Simply

Tech startups face a unique challenge: their products are often complex, abstract, and invisible to the naked eye. Video must bridge the gap between technical capability and user benefit. 96% of users watch explainer videos to learn about a product, making video the most critical conversion tool in the SaaS funnel.

Startups need video content at every stage: product demos for prospects, onboarding tutorials for new users, thought leadership for brand building, and investor pitch materials for fundraising. Speed matters — content must ship alongside features in sprint cycles.

Success Stories & Case Studies

SaaS Product Launch Video

A B2B SaaS startup created a 2-minute animated explainer video for their Product Hunt launch. The video drove 3,400 upvotes, 12,000 sign-ups in the first week, and was cited by 85% of early users as the reason they understood the product value.

Key Benefits for Fintech

Conversion & Growth Acceleration

Tech video delivers compounding returns: landing pages with video convert 80% better, product demo videos reduce sales cycle by 40%, onboarding videos decrease support tickets by 35%, and investor pitch videos help startups raise 2.5x more effectively. Video content on LinkedIn generates 5x more engagement for B2B tech brands.

Our 2D Animation Process

Motion Design Process

1. Script & Storyboard: We translate your message into a visual script with detailed storyboard frames showing keyframes, transitions, and timing.

2. Asset Design: Custom illustrations, icons, typography, and graphic elements are created in your brand style guide. Character design and rigging if needed.

3. Animation: Frame-by-frame animation in After Effects/Cinema 4D with professional easing, secondary motion, and attention to micro-interactions.

4. Sound & Final: Custom sound design, music selection/licensing, voiceover integration, and final render in all required formats.

What Makes 2D Animation Unique

2D animation brings illustrated characters, environments, and scenarios to life frame by frame. Unlike motion design which moves graphic elements, 2D animation creates the illusion of life through hand-drawn or digitally drawn sequences with squash, stretch, and follow-through. We work in Toon Boom Harmony and Adobe Animate at 24fps for cinematic quality or 12fps for a stylized look. Projects range from 15-second social loops to 5-minute narrative shorts. Expect a 3-6 week timeline depending on character complexity and scene count, with animatics delivered at the halfway mark for your approval.

What You Receive

You receive: animated video in all formats, source project files (After Effects/C4D), individual asset library (AI/SVG), Lottie files for web integration, GIF versions for social, and style guide documentation for future animations.

Technical Specifications

Software: After Effects, Cinema 4D, Blender, Illustrator | Animation: 24/30/60 fps, Lottie/JSON export | 3D: Octane/Redshift rendering | Output: ProRes 4444 (alpha), H.265, WebM, GIF, Lottie

Getting Started with 2D Animation for Fintech

Ready to elevate your Fintech brand with professional 2d animation? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your 2d animation needs for fintech. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions