Product unboxing content generating excitement. — tailored for ready-to-wear professionals.
Discover the StudioCampaign objectives, audience targeting, competitive analysis, and creative concepts with A/B test variants.
Cinema-quality filming with casting, styling, and on-set client approval for performance optimization.
Platform-specific edits (6s, 15s, 30s, 60s), A/B variants, thumbnail set, and performance tracking setup.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Ready-to-Wear sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Unboxing Video delivers measurable results that transform how ready-to-wear professionals communicate with their audience.
Ready-to-wear video production operates on tighter timelines and leaner budgets than haute couture but must deliver a higher volume of content to drive actual sales. A single season may require a lookbook film (15-20 looks), individual product videos for e-commerce (30-60 seconds each, batch shot), a campaign hero film for paid media, and a backstage show reel for PR. The shooting pace is intense: 20-30 looks per day with model changes, styling adjustments, and lighting resets. Pre-production casting typically reviews 200-400 model portfolios for a single campaign. The distribution split between paid social (Instagram, TikTok), owned channels (website, email), and wholesale buyer presentations makes format versatility essential — the same shoot must yield square, vertical, and horizontal edits. Seasonal budgets for mid-market brands range from 15,000 to 60,000 euros, with the primary KPI being sell-through rate correlation with video-supported product pages.
Luxury fashion demands video that matches the quality and attention to detail of the products themselves. 73% of luxury consumers say video influences their purchase decisions, but the content must elevate the brand rather than cheapen it. The challenge is producing video that feels exclusive and aspirational.
From runway shows to lookbooks, behind-the-scenes craftsmanship stories to influencer collaborations, fashion video must capture fabric movement, color accuracy, and the intangible quality that defines luxury. Each season requires fresh content across multiple platforms, each with different format requirements.
A luxury maison produced a 90-second brand film for their collection launch, combining runway footage with artisan workshop sequences. The film generated 8.3M views across platforms and drove a 42% increase in online store traffic during launch week.
Fashion video delivers premium ROI: lookbook videos increase online conversion by 134%, behind-the-scenes craftsmanship content builds brand heritage perception by 67%, and campaign films on social media generate 4x more engagement than static imagery. Luxury brands with strong video presence report 28% higher brand value perception.
1. Strategy & Creative: Campaign objectives, audience targeting, competitive analysis, and creative concept development with A/B test variants.
2. Pre-Production: Casting, location, storyboarding, and production schedule. Platform-specific planning (TV, YouTube, Meta, TikTok).
3. Production: High-end filming with cinema-grade equipment, multiple takes for performance optimization, and on-set client approval.
4. Post & Optimization: Editing, color grading, VFX, sound mix, multiple format exports, and performance tracking integration.
Unboxing video captures the first-time experience of opening a product — from sealed packaging to fully revealed item — in a way that builds anticipation and highlights packaging design, included accessories, and product quality. We use overhead and 45-degree camera angles with ASMR-quality audio (the sound of the box, the tissue paper, the click of the lid) to create a sensory experience. This format is essential for e-commerce, subscription boxes, and luxury product launches where the unpackaging experience is part of the brand. A single product unboxing takes half a day to shoot and 3-4 business days to edit. We deliver a 60-90 second hero video plus 15-second cuts for Stories and Reels.
You receive: hero video + cut-downs (6s, 15s, 30s, 60s), platform-specific formats, A/B test variants, thumbnail set, and campaign performance dashboard setup.
Formats: TV broadcast (ProRes), YouTube (H.264 4K), Meta (H.265 1080p), TikTok (9:16 H.264) | Audio: Broadcast mix + social mix | Tracking: UTM parameters, pixel integration
Ready to elevate your Ready-to-Wear brand with professional unboxing video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your unboxing video needs for ready-to-wear. Free consultation and custom quote — no commitment required.