How-to tutorials with clear step-by-step instructions. — tailored for skills assessment professionals.
Discover the StudioCampaign objectives, audience targeting, competitive analysis, and creative concepts with A/B test variants.
Cinema-quality filming with casting, styling, and on-set client approval for performance optimization.
Platform-specific edits (6s, 15s, 30s, 60s), A/B variants, thumbnail set, and performance tracking setup.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Skills Assessment sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Tutorial Video delivers measurable results that transform how skills assessment professionals communicate with their audience.
Skills assessments (bilan de compétences) help professionals at career crossroads — mid-career changers, returning parents, employees facing restructuring — map their abilities and chart a new direction. Video content for this deeply personal service must be empathetic and specific: testimonial interviews with real participants who describe their emotional journey from confusion to clarity, animated walkthroughs of the three-phase assessment process, and consultant introduction videos that build the rapport needed for someone to share their vulnerabilities. These videos convert on Google searches for 'bilan de compétences CPF,' Mon Compte Formation listings, Pôle Emploi resource pages, and LinkedIn ads targeting professionals in career-transition moments.
In a candidate-driven market, recruitment agencies and HR teams must differentiate themselves. 76% of job seekers research companies via video before applying. Employer branding videos and authentic "day in the life" content have become essential tools for attracting top talent and reducing time-to-hire.
The challenge is producing compelling content for multiple client companies while maintaining authenticity. Each employer brand requires a unique visual identity, and candidates can instantly detect staged or inauthentic content.
A recruitment agency produced "day in the life" videos for their top 20 client companies. Time-to-hire decreased 34% for featured positions, application quality improved 55%, and the agency won 12 new exclusive mandates based on their video production capabilities.
Recruitment video delivers measurable results: employer branding videos reduce cost-per-hire by 40%, candidate testimonials increase application quality by 55%, and company culture videos reduce first-year turnover by 28%. Agencies with video production capabilities win 35% more exclusive mandates from employers.
1. Strategy & Creative: Campaign objectives, audience targeting, competitive analysis, and creative concept development with A/B test variants.
2. Pre-Production: Casting, location, storyboarding, and production schedule. Platform-specific planning (TV, YouTube, Meta, TikTok).
3. Production: High-end filming with cinema-grade equipment, multiple takes for performance optimization, and on-set client approval.
4. Post & Optimization: Editing, color grading, VFX, sound mix, multiple format exports, and performance tracking integration.
Tutorial video teaches a specific skill or process step by step — software features, cooking recipes, DIY projects, or equipment operation. Unlike explainer video (which sells a concept), tutorials are instructional and assume the viewer will follow along. We use screen recordings with cursor highlighting for software, overhead cameras for hands-on tasks, and multi-angle setups for physical demonstrations. Each tutorial runs 3-10 minutes with clear chapter markers, on-screen annotations, and a downloadable resource list. We produce batches of 5-10 tutorials per series over 2-3 weeks, with a consistent template that builds your channel's educational library.
You receive: hero video + cut-downs (6s, 15s, 30s, 60s), platform-specific formats, A/B test variants, thumbnail set, and campaign performance dashboard setup.
Formats: TV broadcast (ProRes), YouTube (H.264 4K), Meta (H.265 1080p), TikTok (9:16 H.264) | Audio: Broadcast mix + social mix | Tracking: UTM parameters, pixel integration
Ready to elevate your Skills Assessment brand with professional tutorial video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your tutorial video needs for skills assessment. Free consultation and custom quote — no commitment required.