Customer testimonial filming for authentic trust-building. — tailored for outplacement professionals.
Discover the StudioCampaign objectives, audience targeting, competitive analysis, and creative concepts with A/B test variants.
Cinema-quality filming with casting, styling, and on-set client approval for performance optimization.
Platform-specific edits (6s, 15s, 30s, 60s), A/B variants, thumbnail set, and performance tracking setup.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Outplacement sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Testimonial Video delivers measurable results that transform how outplacement professionals communicate with their audience.
Outplacement firms support employees who have been laid off, helping them find new positions through coaching, CV workshops, and networking guidance. Video content must balance professionalism with genuine empathy — this audience is going through one of life's most stressful transitions. Animated program overviews showing the outplacement journey from day one to successful placement, consultant introduction videos conveying warmth and competence, and anonymized success-rate infographics give departing employees confidence. For the corporate buyer — typically the HR director authorizing the outplacement budget — ROI-focused case studies and compliance-documentation videos justify the investment. Distribution channels include direct HR-director outreach, employment-law firm referral partnerships, and ANDRH conference presentations.
In a candidate-driven market, recruitment agencies and HR teams must differentiate themselves. 76% of job seekers research companies via video before applying. Employer branding videos and authentic "day in the life" content have become essential tools for attracting top talent and reducing time-to-hire.
The challenge is producing compelling content for multiple client companies while maintaining authenticity. Each employer brand requires a unique visual identity, and candidates can instantly detect staged or inauthentic content.
A recruitment agency produced "day in the life" videos for their top 20 client companies. Time-to-hire decreased 34% for featured positions, application quality improved 55%, and the agency won 12 new exclusive mandates based on their video production capabilities.
Recruitment video delivers measurable results: employer branding videos reduce cost-per-hire by 40%, candidate testimonials increase application quality by 55%, and company culture videos reduce first-year turnover by 28%. Agencies with video production capabilities win 35% more exclusive mandates from employers.
1. Strategy & Creative: Campaign objectives, audience targeting, competitive analysis, and creative concept development with A/B test variants.
2. Pre-Production: Casting, location, storyboarding, and production schedule. Platform-specific planning (TV, YouTube, Meta, TikTok).
3. Production: High-end filming with cinema-grade equipment, multiple takes for performance optimization, and on-set client approval.
4. Post & Optimization: Editing, color grading, VFX, sound mix, multiple format exports, and performance tracking integration.
Testimonial video captures real customers or partners sharing their genuine experience with your product or service on camera. We conduct pre-interviews by phone to identify the strongest stories and talking points, then film 15-30 minute sit-down interviews using a two-camera setup with professional lighting and audio. The raw interview is edited into a 60-90 second story that follows a natural arc: the challenge they faced, how your solution helped, and the concrete results they achieved. We deliver 3-5 testimonials per shoot day, each with a full version and a 15-second pull-quote clip for ads. Subtitles are included in all deliverables.
You receive: hero video + cut-downs (6s, 15s, 30s, 60s), platform-specific formats, A/B test variants, thumbnail set, and campaign performance dashboard setup.
Formats: TV broadcast (ProRes), YouTube (H.264 4K), Meta (H.265 1080p), TikTok (9:16 H.264) | Audio: Broadcast mix + social mix | Tracking: UTM parameters, pixel integration
Ready to elevate your Outplacement brand with professional testimonial video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your testimonial video needs for outplacement. Free consultation and custom quote — no commitment required.