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Show Video for E-Commerce

Professional video production services

Theater and live show filming preserving artistry. — tailored for e-commerce professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Event Walkthrough & Shot List

Venue recce, shot list aligned with event schedule, equipment and crew planning, and logistics coordination.

Technical details
Venue walkthrough with floor plan markup, timeline-based shot list, backup equipment planning.
02

Live Coverage

Multi-camera setup for key moments — speeches, performances, reactions, interviews, and atmospheric b-roll.

Technical details
2-4 cameras, wireless audio, LED on-camera lights, gimbal for b-roll, same-day teaser editing station.
03

Recap & Distribution

Same-day teaser option, full recap within 5-10 days, social media cuts, and archive-quality master.

Technical details
Same-day 60s teaser, full recap in ProRes + H.265, social cuts in 9:16/1:1/16:9, LTO tape archive.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why E-Commerce Needs Show Video

In the E-Commerce sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Show Video delivers measurable results that transform how e-commerce professionals communicate with their audience.

Specific Challenges for E-Commerce

E-commerce video production operates under relentless performance pressure: every second of content must earn its place through measurable conversion lift. Product videos on landing pages increase purchase rates by 80% on average, but the format demands vary wildly — hero brand films for the homepage, 15-second UGC-style clips for paid social, 360-degree product spins for category pages, and unboxing sequences for influencer seeding. Production teams must deliver assets in bulk (often 20-50 SKUs per shoot day) while maintaining visual consistency across the catalog. The primary KPIs are add-to-cart rate, return rate reduction, and ROAS on video ad spend. Budgets typically run 3,000 to 15,000 euros per product launch cycle.

Video Challenges in E-Commerce

Converting Browsers to Buyers

Product videos increase conversion rates by up to 80%. In e-commerce, where customers cannot touch or try products, video bridges the trust gap. Yet creating video for hundreds or thousands of SKUs requires a scalable production system.

The modern e-commerce landscape demands multiple video formats: product demos, 360° views, unboxing content, user-generated style videos, and social media ads — each optimized for different platforms and screen sizes.

Returns cost e-commerce businesses $816 billion annually. Videos that accurately showcase products from every angle reduce return rates by 25-35%.

Success Stories & Case Studies

Fashion E-Commerce Brand

An online fashion retailer replaced static product photos with 15-second styling videos. Conversion rates increased 144% and average order value rose 26% as customers could better visualize complete outfits.

Electronics Marketplace

A tech marketplace added 30-second product demo videos to their top 500 SKUs. Pages with video had 340% longer dwell time and 65% higher add-to-cart rates.

Key Benefits for E-Commerce

ROI-Driven Video Strategy

E-commerce video delivers one of the highest ROIs in digital marketing. Product pages with video convert at 4.8% versus 2.9% without. Social commerce video ads generate 1200% more shares than text and image combined.

Scalable production workflows — including 360° turntable setups, template-based product videos, and AI-assisted editing — make it feasible to produce video content across entire catalogs without proportional cost increases.

Our Show Video Process

Event Video Process

1. Pre-Event Planning: Venue walkthrough, shot list based on event schedule, equipment planning, and logistics coordination.

2. Day-Of Coverage: Multi-camera setup, key moments capture (speeches, performances, reactions), interviews, and atmospheric b-roll.

3. Quick Turnaround: Same-day teaser delivery option, full recap within 5-10 business days with professional editing and music.

4. Distribution: Multiple format delivery for social sharing, website embedding, and archive quality preservation.

What Makes Show Video Unique

Performance video captures live shows — theater, dance, comedy, circus, and musical performances — with the technical rigor required to honor the artists' work. We use 3-5 cameras positioned in consultation with the director or stage manager: front-of-house wide, two mid-row angles for close-ups, a stage-wing camera, and optionally an overhead or crane shot. Audio is captured from the venue's sound board (line feed) plus room mics for ambiance. Low-light capability is essential — we use Sony FX6 or Canon C300 III at native ISO for clean high-ISO footage without additional lighting that would disrupt the show. Editing takes 2-3 weeks, with a full-show edit and a 3-minute promotional cut delivered.

What You Receive

You receive: same-day teaser (optional), full recap video, highlight reel, individual speeches/performances, social media cuts, and full raw footage archive.

Technical Specifications

Coverage: 2-4 cameras, wireless audio, drone (if permitted) | Delivery: 24-48h teaser, 5-10 days full edit | Live streaming: Available via RTMP/SRT | Archive: ProRes master + LTO tape backup

Getting Started with Show Video for E-Commerce

Ready to elevate your E-Commerce brand with professional show video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your show video needs for e-commerce. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions

Show Video for E-Commerce | O'Yelen Studio