Skip to main content

Recruitment Video for Glassmaker

Professional video production services

Employer branding videos to attract top talent. — tailored for glassmaker professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Strategy & Brand Alignment

We align with your communications team on objectives, key messages, brand guidelines, and stakeholder approval process.

Technical details
Brand audit, key message mapping, interview question preparation, and visual treatment document.
02

On-Location Filming

Discreet filming in your offices with minimal disruption — professional interviews, team moments, and facility b-roll.

Technical details
Compact cinema setup, LED panel lighting, wireless lavalier mics, teleprompter option for executive interviews.
03

Brand-Compliant Delivery

Editing with brand-compliant graphics, multi-language subtitles, and platform-specific format optimization.

Technical details
Graphics in brand colors/fonts, SRT/VTT subtitles, LinkedIn/YouTube/intranet format exports.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Glassmaker Needs Recruitment Video

In the Glassmaker sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Recruitment Video delivers measurable results that transform how glassmaker professionals communicate with their audience.

Specific Challenges for Glassmaker

Glassblowing is one of the most visually spectacular craft processes — molten glass glowing orange in a dark studio, the rhythmic rotation of the blowpipe, the precise moment of shaping before the material cools. Video captures what static photography cannot: the fluidity, the timing, the physical dance between maker and material. Production challenges include extreme heat near furnaces affecting equipment, the narrow shooting window of each piece, and the need for low-light camera capability to preserve the dramatic contrast between glowing glass and dark workshop. Educational content explaining techniques like murrine, incalmo, and graal attracts a knowledgeable collector audience. Installation videos showing large-scale architectural glass commissions demonstrate capability for high-value commercial projects.

Video Challenges in Glassmaker

Communicating the Value of Handcraft

Artisans face the challenge of justifying premium pricing in a mass-produced world. Process videos are the most powerful tool for this — 58% of consumers willingly pay more for products with a visible craftsmanship story. Capturing the patience, skill, and passion of handwork requires unhurried, detail-oriented filming.

Workshop environments present unique challenges: variable natural lighting, confined spaces, noise from tools, and the need to capture intricate hand movements in macro detail without disrupting the artisan's flow.

Success Stories & Case Studies

Master Ceramist — Viral Workshop Series

A ceramist's workshop video series documenting the creation process from raw clay to finished piece went viral on social media, accumulating 8M views. Orders were backed up 6 months and the artisan was able to raise prices 45% while maintaining demand.

Custom Furniture Maker

A bespoke furniture maker produced detailed process documentation videos. Custom orders increased 340% as clients could see the craftsmanship behind each piece, with average order value rising 60%.

Key Benefits for Glassmaker

Premium Positioning & Direct Sales

Artisan video delivers exceptional value: craftsmanship process videos justify 40-60% price premiums, behind-the-scenes content builds emotional connection that drives loyalty, and workshop tour videos increase direct sales by 85%. Artisans with video presence report that customers arrive pre-sold on quality and are 3x less likely to negotiate on price.

Our Recruitment Video Process

Corporate Video Process

1. Strategy & Brief: Alignment with communications team on objectives, target audience, brand guidelines, and key messages.

2. Script & Validation: Script writing with multi-stakeholder approval, interview question preparation, and visual treatment document.

3. Production: On-location filming in your offices/facilities with minimal disruption, professional interviews, and b-roll capture.

4. Post & Distribution: Editing with brand-compliant graphics, multi-format export, subtitle integration, and platform-specific optimization.

What Makes Recruitment Video Unique

Recruitment video showcases your workplace culture, team dynamics, and career opportunities to attract candidates. We film authentic employee testimonials (not scripted corporate speak), office or factory tours, team rituals, and day-in-the-life sequences that give candidates a realistic preview of working with you. The format is typically 90 seconds to 3 minutes, optimized for LinkedIn and career page embedding. We shoot in a single day and deliver within 10 business days. This service includes a pre-shoot questionnaire for employees so interviews feel natural and unforced. Deliverables include the main video plus 3-5 individual employee clips for role-specific job postings.

What You Receive

You receive: final video in corporate brand-compliant format, social media cut-downs (30s, 60s, 90s), subtitled versions (EN/FR minimum), thumbnail, and raw interview footage for future use.

Technical Specifications

Delivery: MP4 H.265, ProRes 422 | Subtitles: Burned-in + SRT files | Platforms: LinkedIn, YouTube, internal CMS, Teams/Slack | Compliance: RGPD consent forms, image rights management

Getting Started with Recruitment Video for Glassmaker

Ready to elevate your Glassmaker brand with professional recruitment video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your recruitment video needs for glassmaker. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions

Recruitment Video for Glassmaker | O'Yelen Studio