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Recruitment Video for Banking

Professional video production services

Employer branding videos to attract top talent. — tailored for banking professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Strategy & Brand Alignment

We align with your communications team on objectives, key messages, brand guidelines, and stakeholder approval process.

Technical details
Brand audit, key message mapping, interview question preparation, and visual treatment document.
02

On-Location Filming

Discreet filming in your offices with minimal disruption — professional interviews, team moments, and facility b-roll.

Technical details
Compact cinema setup, LED panel lighting, wireless lavalier mics, teleprompter option for executive interviews.
03

Brand-Compliant Delivery

Editing with brand-compliant graphics, multi-language subtitles, and platform-specific format optimization.

Technical details
Graphics in brand colors/fonts, SRT/VTT subtitles, LinkedIn/YouTube/intranet format exports.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Banking Needs Recruitment Video

In the Banking sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Recruitment Video delivers measurable results that transform how banking professionals communicate with their audience.

Specific Challenges for Banking

Bank video production serves multiple audiences simultaneously: retail customers (accounts, cards, mortgages), business clients (credit lines, treasury management), and internal communications (training, culture). The content challenge is humanizing an institution that customers often perceive as impersonal and fee-driven. Customer story videos featuring real clients (small business owners who grew with the bank's support, families who achieved homeownership) build emotional connection. Digital banking tutorial videos (mobile app navigation, online transfer setup, security features) reduce call center volume by 15-25% per topic covered. Branch transformation videos showcasing modernized spaces with advisory lounges and digital stations signal innovation. Regulatory compliance is strict: all marketing content must include ACPR/AMF disclaimers in France, FCA notices in the UK. Budgets range from 5,000-15,000 euros per customer story to 50,000-200,000 euros for brand campaigns.

Video Challenges in Banking

Making Finance Accessible and Trustworthy

Financial services face a dual challenge: complex products that need simplification, and a trust deficit that video can uniquely address. 83% of consumers prefer learning about financial products through video, yet compliance requirements make every word legally consequential.

From animated explainers for investment products to executive thought leadership for institutional trust, financial video must be simultaneously educational, compliant, and engaging. The regulatory environment (AMF, FCA, SEC) adds layers of review and approval.

Success Stories & Case Studies

Digital Bank Onboarding

A neobank created animated onboarding videos explaining their products. Customer activation rate improved 56%, support calls decreased 42%, and NPS score increased from 38 to 62 within 6 months of implementation.

Key Benefits for Banking

Trust Building & Client Acquisition

Financial video builds trust at scale: advisor introduction videos increase meeting booking rates by 78%, product explainer videos reduce churn by 23%, and animated annual reports increase stakeholder engagement by 55%. Fintech brands with video-first strategies acquire customers at 40% lower CAC.

Our Recruitment Video Process

Corporate Video Process

1. Strategy & Brief: Alignment with communications team on objectives, target audience, brand guidelines, and key messages.

2. Script & Validation: Script writing with multi-stakeholder approval, interview question preparation, and visual treatment document.

3. Production: On-location filming in your offices/facilities with minimal disruption, professional interviews, and b-roll capture.

4. Post & Distribution: Editing with brand-compliant graphics, multi-format export, subtitle integration, and platform-specific optimization.

What Makes Recruitment Video Unique

Recruitment video showcases your workplace culture, team dynamics, and career opportunities to attract candidates. We film authentic employee testimonials (not scripted corporate speak), office or factory tours, team rituals, and day-in-the-life sequences that give candidates a realistic preview of working with you. The format is typically 90 seconds to 3 minutes, optimized for LinkedIn and career page embedding. We shoot in a single day and deliver within 10 business days. This service includes a pre-shoot questionnaire for employees so interviews feel natural and unforced. Deliverables include the main video plus 3-5 individual employee clips for role-specific job postings.

What You Receive

You receive: final video in corporate brand-compliant format, social media cut-downs (30s, 60s, 90s), subtitled versions (EN/FR minimum), thumbnail, and raw interview footage for future use.

Technical Specifications

Delivery: MP4 H.265, ProRes 422 | Subtitles: Burned-in + SRT files | Platforms: LinkedIn, YouTube, internal CMS, Teams/Slack | Compliance: RGPD consent forms, image rights management

Getting Started with Recruitment Video for Banking

Ready to elevate your Banking brand with professional recruitment video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your recruitment video needs for banking. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions

Recruitment Video for Banking | O'Yelen Studio