Commercial content driving awareness and conversions. — tailored for fashion & luxury professionals.
Discover the StudioCampaign objectives, audience targeting, competitive analysis, and creative concepts with A/B test variants.
Cinema-quality filming with casting, styling, and on-set client approval for performance optimization.
Platform-specific edits (6s, 15s, 30s, 60s), A/B variants, thumbnail set, and performance tracking setup.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Fashion & Luxury sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Advertising Video delivers measurable results that transform how fashion & luxury professionals communicate with their audience.
Luxury fashion video production exists at the intersection of commerce and art, where a single campaign film can cost more than a feature-length movie per minute. The creative brief often comes from an artistic director whose vision references cinema, contemporary art, and architecture rather than conventional advertising. Shooting locations span Parisian ateliers, Mediterranean coastlines, and purpose-built sets that create fantasy environments. The talent ecosystem includes supermodels commanding 10,000-50,000 euros per day, celebrity directors, and specialized fashion cinematographers who understand fabric movement and body proportion on screen. Distribution occurs through owned channels (brand website, boutique screens), editorial placements in Vogue and Harper's Bazaar digital editions, and social campaigns across Instagram and TikTok. Budgets range from 50,000 to 500,000+ euros for seasonal campaign films, with the KPI being brand desirability scores and earned media value.
Luxury fashion demands video that matches the quality and attention to detail of the products themselves. 73% of luxury consumers say video influences their purchase decisions, but the content must elevate the brand rather than cheapen it. The challenge is producing video that feels exclusive and aspirational.
From runway shows to lookbooks, behind-the-scenes craftsmanship stories to influencer collaborations, fashion video must capture fabric movement, color accuracy, and the intangible quality that defines luxury. Each season requires fresh content across multiple platforms, each with different format requirements.
A luxury maison produced a 90-second brand film for their collection launch, combining runway footage with artisan workshop sequences. The film generated 8.3M views across platforms and drove a 42% increase in online store traffic during launch week.
Fashion video delivers premium ROI: lookbook videos increase online conversion by 134%, behind-the-scenes craftsmanship content builds brand heritage perception by 67%, and campaign films on social media generate 4x more engagement than static imagery. Luxury brands with strong video presence report 28% higher brand value perception.
1. Strategy & Creative: Campaign objectives, audience targeting, competitive analysis, and creative concept development with A/B test variants.
2. Pre-Production: Casting, location, storyboarding, and production schedule. Platform-specific planning (TV, YouTube, Meta, TikTok).
3. Production: High-end filming with cinema-grade equipment, multiple takes for performance optimization, and on-set client approval.
4. Post & Optimization: Editing, color grading, VFX, sound mix, multiple format exports, and performance tracking integration.
Advertising video is a 15-60 second spot designed to convert — whether for TV broadcast, pre-roll (YouTube, connected TV), or paid social campaigns. We develop the concept, write the script, cast talent, direct the shoot, and deliver a final spot tested against your campaign KPIs. Our production follows a three-phase process: creative development (1 week), production (1-2 shoot days), and post-production including music licensing and color grading (2 weeks). Deliverables include versions for every target platform with correct aspect ratios, durations, and file specs. This service differs from spot publicitaire in its full-service scope — we handle everything from idea to final delivery.
You receive: hero video + cut-downs (6s, 15s, 30s, 60s), platform-specific formats, A/B test variants, thumbnail set, and campaign performance dashboard setup.
Formats: TV broadcast (ProRes), YouTube (H.264 4K), Meta (H.265 1080p), TikTok (9:16 H.264) | Audio: Broadcast mix + social mix | Tracking: UTM parameters, pixel integration
Ready to elevate your Fashion & Luxury brand with professional advertising video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your advertising video needs for fashion & luxury. Free consultation and custom quote — no commitment required.