Commercial content driving awareness and conversions. — tailored for social work professionals.
Discover the StudioCampaign objectives, audience targeting, competitive analysis, and creative concepts with A/B test variants.
Cinema-quality filming with casting, styling, and on-set client approval for performance optimization.
Platform-specific edits (6s, 15s, 30s, 60s), A/B variants, thumbnail set, and performance tracking setup.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Social Work sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Advertising Video delivers measurable results that transform how social work professionals communicate with their audience.
Social action organizations — from homeless shelters to youth mentoring programs — must balance the need for visibility with respect for the dignity of the people they serve. Video production in this sector requires trained crews who understand informed consent, face-blurring protocols, and trauma-informed interviewing techniques. Impact documentation videos for funders must quantify outcomes while preserving human stories. Volunteer recruitment videos that honestly portray the work — including its difficulties — attract more committed and better-prepared volunteers than glossy promotional content. Community event documentation, program graduation ceremonies, and staff appreciation videos build organizational culture and morale among teams doing emotionally demanding work.
NGOs and associations must make every production euro count. Emotional storytelling drives donations — video fundraising campaigns raise 150% more than text-based campaigns. Yet the challenge is balancing urgency with dignity, showing need without exploiting beneficiaries.
Nonprofits compete for attention in an oversaturated media landscape. Donor fatigue is real, and only the most authentic, compelling video content breaks through. Impact reporting through video has become essential for major donors and institutional funders.
A humanitarian NGO produced a 3-minute field documentary during a crisis response. The video raised €2.4M in emergency donations within 72 hours — 5x their previous text-based campaigns.
An environmental association used drone footage to document deforestation. The video reached 12M views, generated 500K petition signatures, and directly influenced policy legislation.
Nonprofit video amplifies impact exponentially: fundraising videos increase donations by 150%, impact report videos boost donor retention by 67%, and volunteer recruitment videos reduce onboarding costs by 40%. Organizations with consistent video storytelling see 3x more recurring donors and 55% higher average gift amounts.
1. Strategy & Creative: Campaign objectives, audience targeting, competitive analysis, and creative concept development with A/B test variants.
2. Pre-Production: Casting, location, storyboarding, and production schedule. Platform-specific planning (TV, YouTube, Meta, TikTok).
3. Production: High-end filming with cinema-grade equipment, multiple takes for performance optimization, and on-set client approval.
4. Post & Optimization: Editing, color grading, VFX, sound mix, multiple format exports, and performance tracking integration.
Advertising video is a 15-60 second spot designed to convert — whether for TV broadcast, pre-roll (YouTube, connected TV), or paid social campaigns. We develop the concept, write the script, cast talent, direct the shoot, and deliver a final spot tested against your campaign KPIs. Our production follows a three-phase process: creative development (1 week), production (1-2 shoot days), and post-production including music licensing and color grading (2 weeks). Deliverables include versions for every target platform with correct aspect ratios, durations, and file specs. This service differs from spot publicitaire in its full-service scope — we handle everything from idea to final delivery.
You receive: hero video + cut-downs (6s, 15s, 30s, 60s), platform-specific formats, A/B test variants, thumbnail set, and campaign performance dashboard setup.
Formats: TV broadcast (ProRes), YouTube (H.264 4K), Meta (H.265 1080p), TikTok (9:16 H.264) | Audio: Broadcast mix + social mix | Tracking: UTM parameters, pixel integration
Ready to elevate your Social Work brand with professional advertising video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your advertising video needs for social work. Free consultation and custom quote — no commitment required.