Pinterest video pins for discovery and traffic. — tailored for healthcare professionals.
Discover the StudioPlatform analysis, trending formats, content calendar, and batch filming strategy for maximum efficiency.
Efficient multi-format capture — vertical, square, and landscape in a single shoot for weeks of content.
Fast editing with native captions, trending audio, and scheduled publishing across all platforms.
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Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Healthcare sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Pinterest Video delivers measurable results that transform how healthcare professionals communicate with their audience.
Healthcare video production operates under the strictest regulatory and ethical constraints of any industry. Patient consent, medical accuracy verification, and compliance with advertising codes (enforced by the Ordre des Médecins in France) shape every creative decision. The content must inform without diagnosing, reassure without making promises, and present medical expertise without commercial hard-selling. Formats include patient education animations explaining conditions and treatments, virtual facility tours for anxious first-time patients, practitioner profile videos that establish human connection before the appointment, and procedure explanation videos that reduce no-show rates by up to 25%. Distribution is primarily through the practice website, Google Business Profile, and waiting room screens. Budgets range from 1,000 to 8,000 euros per video, with the approval process often adding 2-4 weeks. The primary KPIs are new patient acquisition cost reduction and patient satisfaction scores linked to video-informed expectations.
Healthcare video operates under strict regulatory frameworks — medical advertising laws, patient consent requirements, and HIPAA/RGPD compliance. 77% of patients research healthcare providers online before booking, making video essential for building trust, yet one compliance misstep can result in serious consequences.
The challenge is creating content that is both emotionally engaging and legally compliant. Patient testimonials require careful consent management, procedure explanations must be accurate without being frightening, and facility tours must respect patient privacy.
A dental clinic chain produced a series of procedure explanation videos and patient testimonials. Website appointment bookings increased 89%, and the videos reduced no-show rates by 23% as patients arrived better informed and less anxious.
Healthcare video builds measurable trust: practices with video see 47% more new patient inquiries, procedure explanation videos reduce pre-appointment anxiety by 60%, and physician introduction videos increase patient retention by 34%. Telemedicine platforms with video introductions report 52% higher patient satisfaction scores.
1. Content Planning: Platform analysis, trend research, content calendar, and format selection (Reels, Shorts, Stories, feed).
2. Capture: Batch filming sessions optimized for multiple platforms — vertical, square, and landscape in a single shoot.
3. Edit & Optimize: Quick-turn editing with native captions, hooks in first 3 seconds, trending audio integration, and CTA placement.
4. Publish & Analyze: Scheduled publishing, hashtag strategy, engagement monitoring, and monthly performance reports.
Pinterest video production creates visually rich, vertical pins designed to drive saves and outbound clicks — Pinterest's two most valuable engagement metrics. We produce 15-60 second videos in 2:3 or 9:16 ratio with clean, aspirational aesthetics that match Pinterest's visual culture: bright lighting, organized compositions, step-by-step process reveals, and minimal text overlays with serif or handwritten fonts. Content types that perform best include recipe demonstrations, DIY tutorials, home decor reveals, and fashion lookbooks. We produce 8-12 video pins per batch with 5-day turnaround. Each pin includes a keyword-optimized title and description for Pinterest's search-first discovery model.
You receive: batch of platform-ready videos (typically 8-20 per session), caption/subtitle files, thumbnail set, content calendar, and analytics report.
Formats: 9:16 (Reels/Shorts/TikTok), 1:1 (Feed), 16:9 (YouTube) | Resolution: 1080×1920, 1080×1080, 1920×1080 | Duration: 15s, 30s, 60s, 90s | Captions: Burned-in + SRT
Ready to elevate your Healthcare brand with professional pinterest video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your pinterest video needs for healthcare. Free consultation and custom quote — no commitment required.