Pinterest video pins for discovery and traffic. — tailored for jewelry professionals.
Discover the StudioPlatform analysis, trending formats, content calendar, and batch filming strategy for maximum efficiency.
Efficient multi-format capture — vertical, square, and landscape in a single shoot for weeks of content.
Fast editing with native captions, trending audio, and scheduled publishing across all platforms.
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Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Jewelry sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Pinterest Video delivers measurable results that transform how jewelry professionals communicate with their audience.
Jewelry video production shares watchmaking's macro demands but adds the unique challenge of capturing gemstone light behavior — the fire of a diamond (spectral dispersion), the silk of a sapphire (asterism), or the play-of-color in an opal. Each stone type requires different lighting setups: diamonds need point-source lighting to maximize brilliance, while pearls require soft, diffused light to show lustre without harsh reflections. The storytelling arc spans from mine-to-market traceability (increasingly demanded by ethically conscious buyers) to the emotional moment of gifting. High jewelry houses like Cartier, Van Cleef, and Boucheron produce collection films that function as short art films, with budgets of 50,000 to 200,000 euros. Independent jewelers invest 2,000 to 8,000 euros per collection in product videos and workshop footage. The critical technical requirement is color accuracy — a color-calibrated monitor workflow from capture to delivery ensures the Burmese ruby on screen matches the stone in the vitrine.
Luxury fashion demands video that matches the quality and attention to detail of the products themselves. 73% of luxury consumers say video influences their purchase decisions, but the content must elevate the brand rather than cheapen it. The challenge is producing video that feels exclusive and aspirational.
From runway shows to lookbooks, behind-the-scenes craftsmanship stories to influencer collaborations, fashion video must capture fabric movement, color accuracy, and the intangible quality that defines luxury. Each season requires fresh content across multiple platforms, each with different format requirements.
A luxury maison produced a 90-second brand film for their collection launch, combining runway footage with artisan workshop sequences. The film generated 8.3M views across platforms and drove a 42% increase in online store traffic during launch week.
Fashion video delivers premium ROI: lookbook videos increase online conversion by 134%, behind-the-scenes craftsmanship content builds brand heritage perception by 67%, and campaign films on social media generate 4x more engagement than static imagery. Luxury brands with strong video presence report 28% higher brand value perception.
1. Content Planning: Platform analysis, trend research, content calendar, and format selection (Reels, Shorts, Stories, feed).
2. Capture: Batch filming sessions optimized for multiple platforms — vertical, square, and landscape in a single shoot.
3. Edit & Optimize: Quick-turn editing with native captions, hooks in first 3 seconds, trending audio integration, and CTA placement.
4. Publish & Analyze: Scheduled publishing, hashtag strategy, engagement monitoring, and monthly performance reports.
Pinterest video production creates visually rich, vertical pins designed to drive saves and outbound clicks — Pinterest's two most valuable engagement metrics. We produce 15-60 second videos in 2:3 or 9:16 ratio with clean, aspirational aesthetics that match Pinterest's visual culture: bright lighting, organized compositions, step-by-step process reveals, and minimal text overlays with serif or handwritten fonts. Content types that perform best include recipe demonstrations, DIY tutorials, home decor reveals, and fashion lookbooks. We produce 8-12 video pins per batch with 5-day turnaround. Each pin includes a keyword-optimized title and description for Pinterest's search-first discovery model.
You receive: batch of platform-ready videos (typically 8-20 per session), caption/subtitle files, thumbnail set, content calendar, and analytics report.
Formats: 9:16 (Reels/Shorts/TikTok), 1:1 (Feed), 16:9 (YouTube) | Resolution: 1080×1920, 1080×1080, 1920×1080 | Duration: 15s, 30s, 60s, 90s | Captions: Burned-in + SRT
Ready to elevate your Jewelry brand with professional pinterest video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your pinterest video needs for jewelry. Free consultation and custom quote — no commitment required.