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Pinterest Video for Childminder

Professional video production services

Pinterest video pins for discovery and traffic. — tailored for childminder professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Trend Research & Planning

Platform analysis, trending formats, content calendar, and batch filming strategy for maximum efficiency.

Technical details
TikTok/Reels trend monitoring, hashtag research, content calendar in Notion, batch shoot planning.
02

Batch Filming Session

Efficient multi-format capture — vertical, square, and landscape in a single shoot for weeks of content.

Technical details
Multi-orientation rigs, ring lights, teleprompter for hooks, 4-8 setups per session.
03

Quick-Turn Editing & Scheduling

Fast editing with native captions, trending audio, and scheduled publishing across all platforms.

Technical details
CapCut/Premiere for short-form, burned-in captions, platform-native scheduling, monthly analytics report.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Childminder Needs Pinterest Video

In the Childminder sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Pinterest Video delivers measurable results that transform how childminder professionals communicate with their audience.

Specific Challenges for Childminder

Childminders (assistantes maternelles) work from their own homes, which means parents need even more reassurance than with institutional care. Video house tours showing the dedicated playroom, secured garden, and age-appropriate toys demonstrate that the environment meets professional standards. A short video of the childminder explaining her daily routine — morning circle time, outdoor play, lunch preparation with fresh ingredients, afternoon nap schedule — provides structure that anxious parents crave. Credential and first-aid certification footage adds regulatory credibility. These videos are shared on the childminder's personal website, local parent Facebook groups, the PMI (Protection Maternelle et Infantile) referral network, and platforms like Yoopies or Nounou-Top where parents search for care.

Video Challenges in Childminder

Building Parental Trust Through Transparency

Choosing childcare is one of the most emotional decisions parents make. 82% research options online before visiting. Video tours, activity showcases, and staff introductions build the confidence parents need to entrust their children to a facility — but privacy management and consent for content featuring children adds significant complexity.

Childcare facilities must show warmth, safety, and educational quality simultaneously. The video must reassure anxious parents while complying with strict regulations around filming minors.

Success Stories & Case Studies

Private Nursery Network — Enrollment Growth

A private nursery network created virtual tour videos and monthly activity highlight reels (with full parental consent). Enrollment inquiries increased 120%, and parent satisfaction surveys showed 95% retention rate — the highest in their 15-year history.

Key Benefits for Childminder

Enrollment & Parent Confidence

Childcare video builds trust at the most critical decision point: virtual tour videos increase enrollment inquiries by 120%, staff introduction videos reduce trial period anxiety by 50%, and activity documentation improves parent satisfaction by 65%. Facilities with professional video presence fill waiting lists 3x faster.

Our Pinterest Video Process

Social Media Video Process

1. Content Planning: Platform analysis, trend research, content calendar, and format selection (Reels, Shorts, Stories, feed).

2. Capture: Batch filming sessions optimized for multiple platforms — vertical, square, and landscape in a single shoot.

3. Edit & Optimize: Quick-turn editing with native captions, hooks in first 3 seconds, trending audio integration, and CTA placement.

4. Publish & Analyze: Scheduled publishing, hashtag strategy, engagement monitoring, and monthly performance reports.

What Makes Pinterest Video Unique

Pinterest video production creates visually rich, vertical pins designed to drive saves and outbound clicks — Pinterest's two most valuable engagement metrics. We produce 15-60 second videos in 2:3 or 9:16 ratio with clean, aspirational aesthetics that match Pinterest's visual culture: bright lighting, organized compositions, step-by-step process reveals, and minimal text overlays with serif or handwritten fonts. Content types that perform best include recipe demonstrations, DIY tutorials, home decor reveals, and fashion lookbooks. We produce 8-12 video pins per batch with 5-day turnaround. Each pin includes a keyword-optimized title and description for Pinterest's search-first discovery model.

What You Receive

You receive: batch of platform-ready videos (typically 8-20 per session), caption/subtitle files, thumbnail set, content calendar, and analytics report.

Technical Specifications

Formats: 9:16 (Reels/Shorts/TikTok), 1:1 (Feed), 16:9 (YouTube) | Resolution: 1080×1920, 1080×1080, 1920×1080 | Duration: 15s, 30s, 60s, 90s | Captions: Burned-in + SRT

Getting Started with Pinterest Video for Childminder

Ready to elevate your Childminder brand with professional pinterest video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your pinterest video needs for childminder. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions

Pinterest Video for Childminder | O'Yelen Studio