Employer branding showcasing culture and values. — tailored for precious stones professionals.
Discover the StudioWe align with your communications team on objectives, key messages, brand guidelines, and stakeholder approval process.
Discreet filming in your offices with minimal disruption — professional interviews, team moments, and facility b-roll.
Editing with brand-compliant graphics, multi-language subtitles, and platform-specific format optimization.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Precious Stones sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Employer Brand Video delivers measurable results that transform how precious stones professionals communicate with their audience.
Gemstone dealers work with products whose value depends entirely on visual qualities — color, clarity, brilliance, and optical phenomena like asterism or chatoyancy — that video captures far better than photography. Rotating stone videos showing color shift under different lighting angles reveal qualities that a single photograph hides. Gemological education content explaining the differences between ruby and spinel, natural and treated sapphire, or Colombian and Zambian emerald positions the dealer as an expert resource. Origin documentation videos following stones from mine to market, including cutting and grading processes, provide the provenance story that collectors demand. B2B content for jewelry designers showing available inventory with accurate color representation under standardized lighting enables remote purchasing from international clients.
Jewelry video demands extraordinary technical precision — capturing sparkle, gem facets, and metal finishes at macro level while maintaining an emotional, aspirational narrative. 76% of luxury jewelry purchases involve online research, making video essential for consideration.
The challenge is conveying the weight, feel, and prestige of precious materials through a screen. Each piece requires custom lighting setups, specialized macro lenses, and turntable presentations that reveal every detail. Color accuracy is critical — a diamond must look as brilliant on screen as in person.
A high jewelry house produced 4K macro videos showcasing the gem cutting and setting process for their annual collection. Online engagement increased 190%, and the craftsmanship content drove a 65% increase in by-appointment showroom visits from international clients.
Jewelry video delivers premium results: product videos increase online conversion by 120%, craftsmanship behind-the-scenes stories justify premium pricing and build collector interest, and virtual try-on experiences reduce returns by 30%. Luxury jewelry brands with strong video presence command 25% higher brand perception scores.
1. Strategy & Brief: Alignment with communications team on objectives, target audience, brand guidelines, and key messages.
2. Script & Validation: Script writing with multi-stakeholder approval, interview question preparation, and visual treatment document.
3. Production: On-location filming in your offices/facilities with minimal disruption, professional interviews, and b-roll capture.
4. Post & Distribution: Editing with brand-compliant graphics, multi-format export, subtitle integration, and platform-specific optimization.
Employer branding video builds your reputation as a workplace — going deeper than recruitment video by establishing a long-term narrative about your culture, growth opportunities, and employee experience. We produce a flagship 3-minute brand film plus a library of 8-12 short-form clips (30-60 seconds each) covering specific themes: innovation culture, work-life balance, career progression stories, team events, and office life. The entire library is shot over 2-3 days across multiple locations and departments. Delivery takes 4 weeks. This content fuels 6-12 months of LinkedIn, career page, and job platform distribution, with a content calendar included.
You receive: final video in corporate brand-compliant format, social media cut-downs (30s, 60s, 90s), subtitled versions (EN/FR minimum), thumbnail, and raw interview footage for future use.
Delivery: MP4 H.265, ProRes 422 | Subtitles: Burned-in + SRT files | Platforms: LinkedIn, YouTube, internal CMS, Teams/Slack | Compliance: RGPD consent forms, image rights management
Ready to elevate your Precious Stones brand with professional employer brand video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your employer brand video needs for precious stones. Free consultation and custom quote — no commitment required.