Employer branding showcasing culture and values. — tailored for vacation rental professionals.
Discover the StudioWe align with your communications team on objectives, key messages, brand guidelines, and stakeholder approval process.
Discreet filming in your offices with minimal disruption — professional interviews, team moments, and facility b-roll.
Editing with brand-compliant graphics, multi-language subtitles, and platform-specific format optimization.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Vacation Rental sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Employer Brand Video delivers measurable results that transform how vacation rental professionals communicate with their audience.
Vacation rental video production serves individual property owners who compete against millions of listings on Airbnb, Vrbo, and Booking.com for traveler attention. The differentiator is showing the lived experience — not just rooms and furniture, but the morning coffee view from the terrace, the walk to the beach, the neighborhood bakery around the corner, and the sunset from the garden. Production must be efficient because the revenue model (15,000-80,000 euros per year for a well-performing property) limits what owners can invest per property. A standard package includes a 45-60 second property tour, 3-5 vertical social clips highlighting different selling points, and seasonal update footage. Drone shots showing proximity to key attractions and the property's setting within the landscape consistently outperform interior-only tours. Direct booking website integration is the financial motivation: owners who embed video on their personal booking site report 25-40% more direct reservations, saving 15-20% OTA commissions per booking. Budgets range from 400 to 2,500 euros per property, with multi-property portfolio owners negotiating volume rates.
Tourism is inherently experiential — the challenge is making someone feel the warmth of a destination through a screen. Destinations with professional video content see 67% more bookings than those relying on photos alone. Yet each destination competes with thousands of others for the same traveler's attention.
The tourism industry needs content that works across the entire booking journey: inspirational destination films for awareness, practical experience videos for consideration, and testimonial content for conversion. Seasonality adds urgency — content must be ready before peak booking windows.
A boutique hotel chain produced immersive 3-minute films for each property. Direct bookings increased 54%, reducing OTA commission costs by €320K annually. The videos were shared 45K times on social media.
Tourism video drives direct revenue: hotel videos increase direct bookings by 54%, reducing dependency on OTAs. Destination marketing videos generate 1,200% more shares than text and images combined. Experience preview videos reduce cancellation rates by 18% as travelers arrive with accurate expectations.
1. Strategy & Brief: Alignment with communications team on objectives, target audience, brand guidelines, and key messages.
2. Script & Validation: Script writing with multi-stakeholder approval, interview question preparation, and visual treatment document.
3. Production: On-location filming in your offices/facilities with minimal disruption, professional interviews, and b-roll capture.
4. Post & Distribution: Editing with brand-compliant graphics, multi-format export, subtitle integration, and platform-specific optimization.
Employer branding video builds your reputation as a workplace — going deeper than recruitment video by establishing a long-term narrative about your culture, growth opportunities, and employee experience. We produce a flagship 3-minute brand film plus a library of 8-12 short-form clips (30-60 seconds each) covering specific themes: innovation culture, work-life balance, career progression stories, team events, and office life. The entire library is shot over 2-3 days across multiple locations and departments. Delivery takes 4 weeks. This content fuels 6-12 months of LinkedIn, career page, and job platform distribution, with a content calendar included.
You receive: final video in corporate brand-compliant format, social media cut-downs (30s, 60s, 90s), subtitled versions (EN/FR minimum), thumbnail, and raw interview footage for future use.
Delivery: MP4 H.265, ProRes 422 | Subtitles: Burned-in + SRT files | Platforms: LinkedIn, YouTube, internal CMS, Teams/Slack | Compliance: RGPD consent forms, image rights management
Ready to elevate your Vacation Rental brand with professional employer brand video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your employer brand video needs for vacation rental. Free consultation and custom quote — no commitment required.