Employer branding showcasing culture and values. — tailored for boutique hotel professionals.
Discover the StudioWe align with your communications team on objectives, key messages, brand guidelines, and stakeholder approval process.
Discreet filming in your offices with minimal disruption — professional interviews, team moments, and facility b-roll.
Editing with brand-compliant graphics, multi-language subtitles, and platform-specific format optimization.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Boutique Hotel sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Employer Brand Video delivers measurable results that transform how boutique hotel professionals communicate with their audience.
Boutique hotels compete on personality and uniqueness, not room count or chain recognition — making storytelling video their most powerful marketing tool. The founder's vision, the building's architectural history, the neighborhood's character, and the curated design choices all contribute to a narrative that mass-market hotels cannot replicate. Room tour videos must highlight the distinctive details: hand-selected art, locally crafted furniture, specialty bath products from regional artisans. Staff personality features — the sommelier who trained in Burgundy, the chef who sources from the market each morning — create human connections that drive direct bookings. The visual tone should feel editorial and intimate, more independent film than corporate commercial, reflecting the hotel's alternative positioning in the market.
Hospitality competes on experience, and video captures that experience like no other medium. 67% of travelers watch destination and hotel videos before booking. The challenge is conveying the feeling of a stay — the atmosphere, the service quality, the sensory details — not just showing rooms and amenities.
Hotels must produce content for multiple audiences: leisure travelers, business guests, event planners, and wedding couples. Each requires different storytelling approaches, from aspirational lifestyle films to practical virtual tours and event capability showcases.
A boutique hotel chain produced immersive 3-minute experience films for each property, showing not just rooms but the complete guest journey. Direct bookings increased 52%, reducing OTA commissions by €280K annually. The videos were shared 45K times organically on social media.
Hotel video delivers direct revenue impact: property videos increase direct bookings by 52%, reducing costly OTA dependency. Virtual tours reduce cancellation rates by 18% as guests arrive with accurate expectations. Seasonal campaign videos drive 80% of off-peak bookings through emotional storytelling. Hotels with video-first digital strategies report 35% higher RevPAR.
1. Strategy & Brief: Alignment with communications team on objectives, target audience, brand guidelines, and key messages.
2. Script & Validation: Script writing with multi-stakeholder approval, interview question preparation, and visual treatment document.
3. Production: On-location filming in your offices/facilities with minimal disruption, professional interviews, and b-roll capture.
4. Post & Distribution: Editing with brand-compliant graphics, multi-format export, subtitle integration, and platform-specific optimization.
Employer branding video builds your reputation as a workplace — going deeper than recruitment video by establishing a long-term narrative about your culture, growth opportunities, and employee experience. We produce a flagship 3-minute brand film plus a library of 8-12 short-form clips (30-60 seconds each) covering specific themes: innovation culture, work-life balance, career progression stories, team events, and office life. The entire library is shot over 2-3 days across multiple locations and departments. Delivery takes 4 weeks. This content fuels 6-12 months of LinkedIn, career page, and job platform distribution, with a content calendar included.
You receive: final video in corporate brand-compliant format, social media cut-downs (30s, 60s, 90s), subtitled versions (EN/FR minimum), thumbnail, and raw interview footage for future use.
Delivery: MP4 H.265, ProRes 422 | Subtitles: Burned-in + SRT files | Platforms: LinkedIn, YouTube, internal CMS, Teams/Slack | Compliance: RGPD consent forms, image rights management
Ready to elevate your Boutique Hotel brand with professional employer brand video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your employer brand video needs for boutique hotel. Free consultation and custom quote — no commitment required.