Employer branding showcasing culture and values. — tailored for childcare professionals.
Discover the StudioWe align with your communications team on objectives, key messages, brand guidelines, and stakeholder approval process.
Discreet filming in your offices with minimal disruption — professional interviews, team moments, and facility b-roll.
Editing with brand-compliant graphics, multi-language subtitles, and platform-specific format optimization.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Childcare sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Employer Brand Video delivers measurable results that transform how childcare professionals communicate with their audience.
Childcare placement agencies and nanny services act as trusted intermediaries between families and caregivers. Video content must address parental anxiety head-on: footage of the agency's screening process — background-check verification, first-aid competency testing, in-person interviews — shows the rigor behind every placement. Nanny-introduction videos where caregivers share their experience, languages spoken, and childcare philosophy give parents a preview before the home interview. Animated explainers of the booking process, pricing structure, and emergency-replacement guarantee remove friction from the decision. These videos convert on the agency's website, parenting app partnerships, Google Ads targeting 'garde d'enfant à domicile,' and referral networks through pediatricians and maternity hospitals.
Choosing childcare is one of the most emotional decisions parents make. 82% research options online before visiting. Video tours, activity showcases, and staff introductions build the confidence parents need to entrust their children to a facility — but privacy management and consent for content featuring children adds significant complexity.
Childcare facilities must show warmth, safety, and educational quality simultaneously. The video must reassure anxious parents while complying with strict regulations around filming minors.
A private nursery network created virtual tour videos and monthly activity highlight reels (with full parental consent). Enrollment inquiries increased 120%, and parent satisfaction surveys showed 95% retention rate — the highest in their 15-year history.
Childcare video builds trust at the most critical decision point: virtual tour videos increase enrollment inquiries by 120%, staff introduction videos reduce trial period anxiety by 50%, and activity documentation improves parent satisfaction by 65%. Facilities with professional video presence fill waiting lists 3x faster.
1. Strategy & Brief: Alignment with communications team on objectives, target audience, brand guidelines, and key messages.
2. Script & Validation: Script writing with multi-stakeholder approval, interview question preparation, and visual treatment document.
3. Production: On-location filming in your offices/facilities with minimal disruption, professional interviews, and b-roll capture.
4. Post & Distribution: Editing with brand-compliant graphics, multi-format export, subtitle integration, and platform-specific optimization.
Employer branding video builds your reputation as a workplace — going deeper than recruitment video by establishing a long-term narrative about your culture, growth opportunities, and employee experience. We produce a flagship 3-minute brand film plus a library of 8-12 short-form clips (30-60 seconds each) covering specific themes: innovation culture, work-life balance, career progression stories, team events, and office life. The entire library is shot over 2-3 days across multiple locations and departments. Delivery takes 4 weeks. This content fuels 6-12 months of LinkedIn, career page, and job platform distribution, with a content calendar included.
You receive: final video in corporate brand-compliant format, social media cut-downs (30s, 60s, 90s), subtitled versions (EN/FR minimum), thumbnail, and raw interview footage for future use.
Delivery: MP4 H.265, ProRes 422 | Subtitles: Burned-in + SRT files | Platforms: LinkedIn, YouTube, internal CMS, Teams/Slack | Compliance: RGPD consent forms, image rights management
Ready to elevate your Childcare brand with professional employer brand video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your employer brand video needs for childcare. Free consultation and custom quote — no commitment required.