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Employer Brand Video for Mortgage

Professional video production services

Employer branding showcasing culture and values. — tailored for mortgage professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Strategy & Brand Alignment

We align with your communications team on objectives, key messages, brand guidelines, and stakeholder approval process.

Technical details
Brand audit, key message mapping, interview question preparation, and visual treatment document.
02

On-Location Filming

Discreet filming in your offices with minimal disruption — professional interviews, team moments, and facility b-roll.

Technical details
Compact cinema setup, LED panel lighting, wireless lavalier mics, teleprompter option for executive interviews.
03

Brand-Compliant Delivery

Editing with brand-compliant graphics, multi-language subtitles, and platform-specific format optimization.

Technical details
Graphics in brand colors/fonts, SRT/VTT subtitles, LinkedIn/YouTube/intranet format exports.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Mortgage Needs Employer Brand Video

In the Mortgage sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Employer Brand Video delivers measurable results that transform how mortgage professionals communicate with their audience.

Specific Challenges for Mortgage

Mortgage lending video production guides viewers through the most significant financial decision of their lives — a process filled with jargon, paperwork, and anxiety. Step-by-step application process videos (document checklist, income verification, property valuation, underwriting timeline) reduce borrower anxiety and pre-qualify serious applicants. Rate comparison explainer videos using animated graphics to show the impact of 0.25% rate differences over 20-25 year terms make abstract numbers tangible. First-time buyer guides addressing specific concerns (minimum deposit requirements, government assistance programs like PTZ in France, mortgage insurance costs) attract a high-intent audience actively searching for guidance. Broker differentiation content explaining why independent advice matters (access to 50+ lenders vs. a single bank's products) justifies the intermediary relationship. Distribution targets Google (where mortgage-related searches peak during spring and autumn buying seasons), the broker's website, and social media. Budgets range from 1,000-3,000 euros per educational video to 3,000-8,000 euros for seasonal campaign content.

Video Challenges in Mortgage

Making Finance Accessible and Trustworthy

Financial services face a dual challenge: complex products that need simplification, and a trust deficit that video can uniquely address. 83% of consumers prefer learning about financial products through video, yet compliance requirements make every word legally consequential.

From animated explainers for investment products to executive thought leadership for institutional trust, financial video must be simultaneously educational, compliant, and engaging. The regulatory environment (AMF, FCA, SEC) adds layers of review and approval.

Success Stories & Case Studies

Digital Bank Onboarding

A neobank created animated onboarding videos explaining their products. Customer activation rate improved 56%, support calls decreased 42%, and NPS score increased from 38 to 62 within 6 months of implementation.

Key Benefits for Mortgage

Trust Building & Client Acquisition

Financial video builds trust at scale: advisor introduction videos increase meeting booking rates by 78%, product explainer videos reduce churn by 23%, and animated annual reports increase stakeholder engagement by 55%. Fintech brands with video-first strategies acquire customers at 40% lower CAC.

Our Employer Brand Video Process

Corporate Video Process

1. Strategy & Brief: Alignment with communications team on objectives, target audience, brand guidelines, and key messages.

2. Script & Validation: Script writing with multi-stakeholder approval, interview question preparation, and visual treatment document.

3. Production: On-location filming in your offices/facilities with minimal disruption, professional interviews, and b-roll capture.

4. Post & Distribution: Editing with brand-compliant graphics, multi-format export, subtitle integration, and platform-specific optimization.

What Makes Employer Brand Video Unique

Employer branding video builds your reputation as a workplace — going deeper than recruitment video by establishing a long-term narrative about your culture, growth opportunities, and employee experience. We produce a flagship 3-minute brand film plus a library of 8-12 short-form clips (30-60 seconds each) covering specific themes: innovation culture, work-life balance, career progression stories, team events, and office life. The entire library is shot over 2-3 days across multiple locations and departments. Delivery takes 4 weeks. This content fuels 6-12 months of LinkedIn, career page, and job platform distribution, with a content calendar included.

What You Receive

You receive: final video in corporate brand-compliant format, social media cut-downs (30s, 60s, 90s), subtitled versions (EN/FR minimum), thumbnail, and raw interview footage for future use.

Technical Specifications

Delivery: MP4 H.265, ProRes 422 | Subtitles: Burned-in + SRT files | Platforms: LinkedIn, YouTube, internal CMS, Teams/Slack | Compliance: RGPD consent forms, image rights management

Getting Started with Employer Brand Video for Mortgage

Ready to elevate your Mortgage brand with professional employer brand video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your employer brand video needs for mortgage. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions

Employer Brand Video for Mortgage | O'Yelen Studio