Internal comms videos for town halls and team updates. — tailored for luxury footwear professionals.
Discover the StudioWe align with your communications team on objectives, key messages, brand guidelines, and stakeholder approval process.
Discreet filming in your offices with minimal disruption — professional interviews, team moments, and facility b-roll.
Editing with brand-compliant graphics, multi-language subtitles, and platform-specific format optimization.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Luxury Footwear sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Internal Communication Video delivers measurable results that transform how luxury footwear professionals communicate with their audience.
Luxury footwear video production must communicate the engineering and comfort qualities that justify price points of 400 to 2,000+ euros per pair. The most effective content shows the Goodyear welt process, hand-lasting techniques, and leather sole finishing — processes that take 6-8 weeks and involve 200+ manual steps for a single pair. Walking sequences on varied surfaces (marble halls, cobblestone streets, office corridors) demonstrate how the shoe moves and sounds in real life, addressing the fit anxiety that prevents online luxury shoe purchases. The target audience splits between style-conscious professionals (35-55) buying for themselves and gift buyers during holiday periods. Video content for e-commerce must show the shoe from a minimum of 8 angles including sole detail and interior construction. Budgets range from 2,000 to 10,000 euros per collection, with artisanal brands investing more in workshop documentation and heritage storytelling than in lifestyle shoots.
Luxury fashion demands video that matches the quality and attention to detail of the products themselves. 73% of luxury consumers say video influences their purchase decisions, but the content must elevate the brand rather than cheapen it. The challenge is producing video that feels exclusive and aspirational.
From runway shows to lookbooks, behind-the-scenes craftsmanship stories to influencer collaborations, fashion video must capture fabric movement, color accuracy, and the intangible quality that defines luxury. Each season requires fresh content across multiple platforms, each with different format requirements.
A luxury maison produced a 90-second brand film for their collection launch, combining runway footage with artisan workshop sequences. The film generated 8.3M views across platforms and drove a 42% increase in online store traffic during launch week.
Fashion video delivers premium ROI: lookbook videos increase online conversion by 134%, behind-the-scenes craftsmanship content builds brand heritage perception by 67%, and campaign films on social media generate 4x more engagement than static imagery. Luxury brands with strong video presence report 28% higher brand value perception.
1. Strategy & Brief: Alignment with communications team on objectives, target audience, brand guidelines, and key messages.
2. Script & Validation: Script writing with multi-stakeholder approval, interview question preparation, and visual treatment document.
3. Production: On-location filming in your offices/facilities with minimal disruption, professional interviews, and b-roll capture.
4. Post & Distribution: Editing with brand-compliant graphics, multi-format export, subtitle integration, and platform-specific optimization.
Internal communication video keeps distributed teams aligned — CEO updates, quarterly results walkthroughs, policy change announcements, and cross-department project showcases. The production style is deliberately lighter than external corporate video: faster turnaround (3-5 business days), simpler setups (single camera, natural light, office locations), and a conversational tone that feels like a direct address from leadership. We produce recurring monthly or quarterly series on retainer, maintaining consistent branding and format templates. Deliverables are optimized for intranet hosting, Microsoft Teams, or Slack with file sizes under 200MB for easy streaming.
You receive: final video in corporate brand-compliant format, social media cut-downs (30s, 60s, 90s), subtitled versions (EN/FR minimum), thumbnail, and raw interview footage for future use.
Delivery: MP4 H.265, ProRes 422 | Subtitles: Burned-in + SRT files | Platforms: LinkedIn, YouTube, internal CMS, Teams/Slack | Compliance: RGPD consent forms, image rights management
Ready to elevate your Luxury Footwear brand with professional internal communication video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your internal communication video needs for luxury footwear. Free consultation and custom quote — no commitment required.