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Training Video for EdTech

Professional video production services

Professional training and e-learning video content. — tailored for edtech professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Strategy & Brand Alignment

We align with your communications team on objectives, key messages, brand guidelines, and stakeholder approval process.

Technical details
Brand audit, key message mapping, interview question preparation, and visual treatment document.
02

On-Location Filming

Discreet filming in your offices with minimal disruption — professional interviews, team moments, and facility b-roll.

Technical details
Compact cinema setup, LED panel lighting, wireless lavalier mics, teleprompter option for executive interviews.
03

Brand-Compliant Delivery

Editing with brand-compliant graphics, multi-language subtitles, and platform-specific format optimization.

Technical details
Graphics in brand colors/fonts, SRT/VTT subtitles, LinkedIn/YouTube/intranet format exports.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why EdTech Needs Training Video

In the EdTech sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Training Video delivers measurable results that transform how edtech professionals communicate with their audience.

Specific Challenges for EdTech

Edtech video production is shaped by a fundamental paradox: the product is about learning, so the video itself must teach effectively while also selling. Demo videos that fail to actually explain something useful feel hollow to an educator audience that values substance over style. The content ecosystem includes product demo walkthroughs for school administrators (showing dashboard analytics, student tracking, and curriculum alignment), classroom integration case studies filmed in real schools, and student/teacher testimonial content captured during actual use. The buyer journey is complex: teachers discover on social media, administrators evaluate on the website, and procurement committees review formal presentations. Seasonal timing matters — back-to-school (August-September) and budget allocation periods (January-March) are the critical content windows. Budgets range from 2,000 to 12,000 euros per video, with annual content plans for well-funded edtech companies reaching 40,000-80,000 euros spanning product, brand, and recruitment content.

Video Challenges in EdTech

Explaining Complex Products Simply

Tech startups face a unique challenge: their products are often complex, abstract, and invisible to the naked eye. Video must bridge the gap between technical capability and user benefit. 96% of users watch explainer videos to learn about a product, making video the most critical conversion tool in the SaaS funnel.

Startups need video content at every stage: product demos for prospects, onboarding tutorials for new users, thought leadership for brand building, and investor pitch materials for fundraising. Speed matters — content must ship alongside features in sprint cycles.

Success Stories & Case Studies

SaaS Product Launch Video

A B2B SaaS startup created a 2-minute animated explainer video for their Product Hunt launch. The video drove 3,400 upvotes, 12,000 sign-ups in the first week, and was cited by 85% of early users as the reason they understood the product value.

Key Benefits for EdTech

Conversion & Growth Acceleration

Tech video delivers compounding returns: landing pages with video convert 80% better, product demo videos reduce sales cycle by 40%, onboarding videos decrease support tickets by 35%, and investor pitch videos help startups raise 2.5x more effectively. Video content on LinkedIn generates 5x more engagement for B2B tech brands.

Our Training Video Process

Corporate Video Process

1. Strategy & Brief: Alignment with communications team on objectives, target audience, brand guidelines, and key messages.

2. Script & Validation: Script writing with multi-stakeholder approval, interview question preparation, and visual treatment document.

3. Production: On-location filming in your offices/facilities with minimal disruption, professional interviews, and b-roll capture.

4. Post & Distribution: Editing with brand-compliant graphics, multi-format export, subtitle integration, and platform-specific optimization.

What Makes Training Video Unique

Training video converts your internal knowledge into structured, reusable learning content — step-by-step procedures, safety protocols, software walkthroughs, and onboarding processes. We work with your subject matter experts to script each module, then shoot with screen recordings, live demonstrations, and talking-head explanations as appropriate. Modules are typically 5-12 minutes each, designed for LMS integration (SCORM-compatible if needed). We include chapter markers, on-screen quizzes, and downloadable summary cards. A 5-module training series takes 4-6 weeks. This differs from onboarding video in its focus on skill transfer rather than company orientation.

What You Receive

You receive: final video in corporate brand-compliant format, social media cut-downs (30s, 60s, 90s), subtitled versions (EN/FR minimum), thumbnail, and raw interview footage for future use.

Technical Specifications

Delivery: MP4 H.265, ProRes 422 | Subtitles: Burned-in + SRT files | Platforms: LinkedIn, YouTube, internal CMS, Teams/Slack | Compliance: RGPD consent forms, image rights management

Getting Started with Training Video for EdTech

Ready to elevate your EdTech brand with professional training video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your training video needs for edtech. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions

Training Video for EdTech | O'Yelen Studio