Facebook-optimized video for feed and ad campaigns. — tailored for outplacement professionals.
Discover the StudioPlatform analysis, trending formats, content calendar, and batch filming strategy for maximum efficiency.
Efficient multi-format capture — vertical, square, and landscape in a single shoot for weeks of content.
Fast editing with native captions, trending audio, and scheduled publishing across all platforms.
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Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Outplacement sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Facebook Video delivers measurable results that transform how outplacement professionals communicate with their audience.
Outplacement firms support employees who have been laid off, helping them find new positions through coaching, CV workshops, and networking guidance. Video content must balance professionalism with genuine empathy — this audience is going through one of life's most stressful transitions. Animated program overviews showing the outplacement journey from day one to successful placement, consultant introduction videos conveying warmth and competence, and anonymized success-rate infographics give departing employees confidence. For the corporate buyer — typically the HR director authorizing the outplacement budget — ROI-focused case studies and compliance-documentation videos justify the investment. Distribution channels include direct HR-director outreach, employment-law firm referral partnerships, and ANDRH conference presentations.
In a candidate-driven market, recruitment agencies and HR teams must differentiate themselves. 76% of job seekers research companies via video before applying. Employer branding videos and authentic "day in the life" content have become essential tools for attracting top talent and reducing time-to-hire.
The challenge is producing compelling content for multiple client companies while maintaining authenticity. Each employer brand requires a unique visual identity, and candidates can instantly detect staged or inauthentic content.
A recruitment agency produced "day in the life" videos for their top 20 client companies. Time-to-hire decreased 34% for featured positions, application quality improved 55%, and the agency won 12 new exclusive mandates based on their video production capabilities.
Recruitment video delivers measurable results: employer branding videos reduce cost-per-hire by 40%, candidate testimonials increase application quality by 55%, and company culture videos reduce first-year turnover by 28%. Agencies with video production capabilities win 35% more exclusive mandates from employers.
1. Content Planning: Platform analysis, trend research, content calendar, and format selection (Reels, Shorts, Stories, feed).
2. Capture: Batch filming sessions optimized for multiple platforms — vertical, square, and landscape in a single shoot.
3. Edit & Optimize: Quick-turn editing with native captions, hooks in first 3 seconds, trending audio integration, and CTA placement.
4. Publish & Analyze: Scheduled publishing, hashtag strategy, engagement monitoring, and monthly performance reports.
Facebook video production targets the platform's broad demographic with content optimized for in-feed autoplay and Facebook Watch. We prioritize the first 3 seconds (Facebook auto-plays silently in feed, so visual hooks must work without audio), use 4:5 portrait ratio for maximum mobile feed coverage, and include large, high-contrast captions. Content types include community stories, product demonstrations, event recaps, and live replay edits. We produce 6-10 videos per batch, sized between 60 seconds and 3 minutes (Facebook's algorithm rewards watch time). Delivery includes versions for feed, Stories, and Facebook Ads Manager with proper UTM tracking parameters. Turnaround is 5-7 business days.
You receive: batch of platform-ready videos (typically 8-20 per session), caption/subtitle files, thumbnail set, content calendar, and analytics report.
Formats: 9:16 (Reels/Shorts/TikTok), 1:1 (Feed), 16:9 (YouTube) | Resolution: 1080×1920, 1080×1080, 1920×1080 | Duration: 15s, 30s, 60s, 90s | Captions: Burned-in + SRT
Ready to elevate your Outplacement brand with professional facebook video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your facebook video needs for outplacement. Free consultation and custom quote — no commitment required.