Explainer videos that simplify complex concepts. — tailored for intellectual property professionals.
Discover the StudioCampaign objectives, audience targeting, competitive analysis, and creative concepts with A/B test variants.
Cinema-quality filming with casting, styling, and on-set client approval for performance optimization.
Platform-specific edits (6s, 15s, 30s, 60s), A/B variants, thumbnail set, and performance tracking setup.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Intellectual Property sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Explainer Video delivers measurable results that transform how intellectual property professionals communicate with their audience.
Intellectual property law is abstract by nature — patents, trademarks, and copyrights are intangible assets that are difficult to visualize. This makes motion graphics and animated explainers essential production formats for IP firms. Videos that walk inventors through the patent filing process, explain the difference between trademark classes, or illustrate how copyright protection works in digital environments fill a genuine education gap. Case study videos showing how IP protection saved a client's business or how infringement was successfully challenged provide concrete proof of value. The audience includes startups, creative professionals, and R&D departments who discover IP firms through educational content rather than traditional advertising.
Legal services are complex and intimidating for most people. 68% of individuals search for legal information online before consulting a lawyer. Video can demystify the law, but it must simplify without oversimplifying — while respecting strict professional ethics rules on legal advertising.
Law firms face the challenge of differentiating themselves in a market where clients struggle to evaluate expertise. Video humanizes lawyers, builds trust, and positions firms as approachable authorities in their practice areas.
A business law firm published a weekly video explainer series on common legal questions. Website leads increased 120%, cost per client acquisition dropped 35%, and the firm's LinkedIn following grew 800% in 18 months.
Legal video delivers measurable practice growth: firm introduction videos increase meeting booking rates by 78%, explainer videos reduce initial consultation time by 25% as clients arrive better informed, and thought leadership content positions firms as authorities — generating 3x more inbound referrals than firms without video presence.
1. Strategy & Creative: Campaign objectives, audience targeting, competitive analysis, and creative concept development with A/B test variants.
2. Pre-Production: Casting, location, storyboarding, and production schedule. Platform-specific planning (TV, YouTube, Meta, TikTok).
3. Production: High-end filming with cinema-grade equipment, multiple takes for performance optimization, and on-set client approval.
4. Post & Optimization: Editing, color grading, VFX, sound mix, multiple format exports, and performance tracking integration.
Explainer video breaks down a complex product, service, or concept into a clear 60-120 second narrative that any audience can understand. We combine scripted voiceover with motion graphics, screen recordings, or live-action footage to walk viewers through the problem, the solution, and the next step. The script follows a proven structure: hook (5 seconds), problem (15 seconds), solution (30 seconds), how it works (30 seconds), call to action (10 seconds). Production takes 2-3 weeks including script writing, storyboarding, animation or filming, and voiceover recording. This is distinct from tutorial video — explainers sell an idea, tutorials teach a skill.
You receive: hero video + cut-downs (6s, 15s, 30s, 60s), platform-specific formats, A/B test variants, thumbnail set, and campaign performance dashboard setup.
Formats: TV broadcast (ProRes), YouTube (H.264 4K), Meta (H.265 1080p), TikTok (9:16 H.264) | Audio: Broadcast mix + social mix | Tracking: UTM parameters, pixel integration
Ready to elevate your Intellectual Property brand with professional explainer video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your explainer video needs for intellectual property. Free consultation and custom quote — no commitment required.