Explainer videos that simplify complex concepts. — tailored for mortgage professionals.
Discover the StudioCampaign objectives, audience targeting, competitive analysis, and creative concepts with A/B test variants.
Cinema-quality filming with casting, styling, and on-set client approval for performance optimization.
Platform-specific edits (6s, 15s, 30s, 60s), A/B variants, thumbnail set, and performance tracking setup.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Mortgage sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Explainer Video delivers measurable results that transform how mortgage professionals communicate with their audience.
Mortgage lending video production guides viewers through the most significant financial decision of their lives — a process filled with jargon, paperwork, and anxiety. Step-by-step application process videos (document checklist, income verification, property valuation, underwriting timeline) reduce borrower anxiety and pre-qualify serious applicants. Rate comparison explainer videos using animated graphics to show the impact of 0.25% rate differences over 20-25 year terms make abstract numbers tangible. First-time buyer guides addressing specific concerns (minimum deposit requirements, government assistance programs like PTZ in France, mortgage insurance costs) attract a high-intent audience actively searching for guidance. Broker differentiation content explaining why independent advice matters (access to 50+ lenders vs. a single bank's products) justifies the intermediary relationship. Distribution targets Google (where mortgage-related searches peak during spring and autumn buying seasons), the broker's website, and social media. Budgets range from 1,000-3,000 euros per educational video to 3,000-8,000 euros for seasonal campaign content.
Financial services face a dual challenge: complex products that need simplification, and a trust deficit that video can uniquely address. 83% of consumers prefer learning about financial products through video, yet compliance requirements make every word legally consequential.
From animated explainers for investment products to executive thought leadership for institutional trust, financial video must be simultaneously educational, compliant, and engaging. The regulatory environment (AMF, FCA, SEC) adds layers of review and approval.
A neobank created animated onboarding videos explaining their products. Customer activation rate improved 56%, support calls decreased 42%, and NPS score increased from 38 to 62 within 6 months of implementation.
Financial video builds trust at scale: advisor introduction videos increase meeting booking rates by 78%, product explainer videos reduce churn by 23%, and animated annual reports increase stakeholder engagement by 55%. Fintech brands with video-first strategies acquire customers at 40% lower CAC.
1. Strategy & Creative: Campaign objectives, audience targeting, competitive analysis, and creative concept development with A/B test variants.
2. Pre-Production: Casting, location, storyboarding, and production schedule. Platform-specific planning (TV, YouTube, Meta, TikTok).
3. Production: High-end filming with cinema-grade equipment, multiple takes for performance optimization, and on-set client approval.
4. Post & Optimization: Editing, color grading, VFX, sound mix, multiple format exports, and performance tracking integration.
Explainer video breaks down a complex product, service, or concept into a clear 60-120 second narrative that any audience can understand. We combine scripted voiceover with motion graphics, screen recordings, or live-action footage to walk viewers through the problem, the solution, and the next step. The script follows a proven structure: hook (5 seconds), problem (15 seconds), solution (30 seconds), how it works (30 seconds), call to action (10 seconds). Production takes 2-3 weeks including script writing, storyboarding, animation or filming, and voiceover recording. This is distinct from tutorial video — explainers sell an idea, tutorials teach a skill.
You receive: hero video + cut-downs (6s, 15s, 30s, 60s), platform-specific formats, A/B test variants, thumbnail set, and campaign performance dashboard setup.
Formats: TV broadcast (ProRes), YouTube (H.264 4K), Meta (H.265 1080p), TikTok (9:16 H.264) | Audio: Broadcast mix + social mix | Tracking: UTM parameters, pixel integration
Ready to elevate your Mortgage brand with professional explainer video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your explainer video needs for mortgage. Free consultation and custom quote — no commitment required.