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Event Video for Product Launch

Professional video production services

Event coverage and recap for all occasions. — tailored for product launch professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Event Walkthrough & Shot List

Venue recce, shot list aligned with event schedule, equipment and crew planning, and logistics coordination.

Technical details
Venue walkthrough with floor plan markup, timeline-based shot list, backup equipment planning.
02

Live Coverage

Multi-camera setup for key moments — speeches, performances, reactions, interviews, and atmospheric b-roll.

Technical details
2-4 cameras, wireless audio, LED on-camera lights, gimbal for b-roll, same-day teaser editing station.
03

Recap & Distribution

Same-day teaser option, full recap within 5-10 days, social media cuts, and archive-quality master.

Technical details
Same-day 60s teaser, full recap in ProRes + H.265, social cuts in 9:16/1:1/16:9, LTO tape archive.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Product Launch Needs Event Video

In the Product Launch sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Event Video delivers measurable results that transform how product launch professionals communicate with their audience.

Specific Challenges for Product Launch

Product launch events are high-stakes moments where months of development are revealed to the market in minutes. Video production must capture the unveiling with the precision of a live broadcast and the polish of a brand film. Multi-camera setups cover the stage presentation while B-roll teams document audience reactions, demo stations, and media interviews simultaneously. The keynote recording becomes a primary marketing asset distributed across owned channels, often within hours of the event. Teaser campaigns in the weeks before launch build anticipation through countdown content, encrypted reveals, and influencer seeding. Post-launch, the event footage is repurposed into product demo videos, social media cuts, and press kit materials.

Video Challenges in Product Launch

Extending Events Beyond the Venue

Events are ephemeral by nature — video is the only medium that preserves and extends their impact. 87% of event planners now use video for promotion and documentation. The challenge is capturing the energy and atmosphere authentically while managing complex logistics in real-time, often across multiple stages and spaces.

Modern events demand immediate content delivery: social media highlights during the event, same-day teasers, and polished recap films within days. Hybrid events add another layer of complexity with simultaneous live streaming and on-site coverage.

Success Stories & Case Studies

Tech Conference — Year-Round Content Engine

A major tech conference invested in multi-camera production with live streaming and speaker session recordings. The content generated 2.3M views throughout the year and drove 78% of next year's early-bird ticket sales. Individual talk recordings became a lead generation engine for sponsors.

Key Benefits for Product Launch

Extended ROI & Attendee Engagement

Event video extends ROI far beyond the event date: recap videos increase brand recall by 85%, teaser videos boost pre-registrations by 55%, and speaker session recordings generate qualified leads for 12+ months. Event organizers with strong video strategies see 40% higher sponsor satisfaction and 60% faster sell-out for subsequent editions.

Our Event Video Process

Event Video Process

1. Pre-Event Planning: Venue walkthrough, shot list based on event schedule, equipment planning, and logistics coordination.

2. Day-Of Coverage: Multi-camera setup, key moments capture (speeches, performances, reactions), interviews, and atmospheric b-roll.

3. Quick Turnaround: Same-day teaser delivery option, full recap within 5-10 business days with professional editing and music.

4. Distribution: Multiple format delivery for social sharing, website embedding, and archive quality preservation.

What Makes Event Video Unique

Event video covers conferences, galas, product launches, award ceremonies, and trade shows — capturing the energy, key moments, and brand presence in a format ready for post-event marketing. We operate with a mobile crew (2-4 operators) who follow a pre-planned shot list while staying alert for spontaneous moments. Coverage includes venue establishing shots, speaker highlights, attendee reactions, sponsor branding, and networking moments. We deliver a 2-4 minute recap within 7 business days, plus a same-day 30-second social teaser if booked in advance. Raw footage is archived and available for future use. This is our broadest event offering, covering any format from 50-person dinners to 5,000-person conventions.

What You Receive

You receive: same-day teaser (optional), full recap video, highlight reel, individual speeches/performances, social media cuts, and full raw footage archive.

Technical Specifications

Coverage: 2-4 cameras, wireless audio, drone (if permitted) | Delivery: 24-48h teaser, 5-10 days full edit | Live streaming: Available via RTMP/SRT | Archive: ProRes master + LTO tape backup

Getting Started with Event Video for Product Launch

Ready to elevate your Product Launch brand with professional event video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your event video needs for product launch. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions