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Email Marketing Video for Outsourced HR

Professional video production services

Video optimized for email campaign engagement. — tailored for outsourced hr professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Creative Strategy & A/B Planning

Campaign objectives, audience targeting, competitive analysis, and creative concepts with A/B test variants.

Technical details
Audience persona mapping, platform-specific creative briefs, storyboard with hook and CTA variants.
02

High-End Production

Cinema-quality filming with casting, styling, and on-set client approval for performance optimization.

Technical details
Casting with callback, wardrobe/makeup, cinema cameras, multiple takes for A/B variant performance.
03

Multi-Format Optimization

Platform-specific edits (6s, 15s, 30s, 60s), A/B variants, thumbnail set, and performance tracking setup.

Technical details
TV ProRes, YouTube H.264 4K, Meta H.265, TikTok 9:16, UTM parameters, pixel integration.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Outsourced HR Needs Email Marketing Video

In the Outsourced HR sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Email Marketing Video delivers measurable results that transform how outsourced hr professionals communicate with their audience.

Specific Challenges for Outsourced HR

Outsourced HR providers replace or supplement an in-house HR department for small and mid-size companies that cannot justify a full-time HR team. Video content must clarify the scope of services — payroll processing, employee-relations management, benefits administration, compliance tracking — in terms that business owners understand without HR jargon. Animated workflow videos showing how employee requests flow from a self-service portal to the outsourced HR team and back build confidence in the process. Testimonial videos from business owners describing the relief of handing off employment-law compliance are especially powerful. These videos target Google Ads for 'externalisation RH,' LinkedIn campaigns reaching CEOs of 10-200 employee companies, and accountant referral programs.

Video Challenges in Outsourced HR

Winning the War for Talent Through Video

In a candidate-driven market, recruitment agencies and HR teams must differentiate themselves. 76% of job seekers research companies via video before applying. Employer branding videos and authentic "day in the life" content have become essential tools for attracting top talent and reducing time-to-hire.

The challenge is producing compelling content for multiple client companies while maintaining authenticity. Each employer brand requires a unique visual identity, and candidates can instantly detect staged or inauthentic content.

Success Stories & Case Studies

Recruitment Agency — Client Employer Branding

A recruitment agency produced "day in the life" videos for their top 20 client companies. Time-to-hire decreased 34% for featured positions, application quality improved 55%, and the agency won 12 new exclusive mandates based on their video production capabilities.

Key Benefits for Outsourced HR

Talent Attraction & Hiring Efficiency

Recruitment video delivers measurable results: employer branding videos reduce cost-per-hire by 40%, candidate testimonials increase application quality by 55%, and company culture videos reduce first-year turnover by 28%. Agencies with video production capabilities win 35% more exclusive mandates from employers.

Our Email Marketing Video Process

Advertising Production Process

1. Strategy & Creative: Campaign objectives, audience targeting, competitive analysis, and creative concept development with A/B test variants.

2. Pre-Production: Casting, location, storyboarding, and production schedule. Platform-specific planning (TV, YouTube, Meta, TikTok).

3. Production: High-end filming with cinema-grade equipment, multiple takes for performance optimization, and on-set client approval.

4. Post & Optimization: Editing, color grading, VFX, sound mix, multiple format exports, and performance tracking integration.

What Makes Email Marketing Video Unique

Email marketing video is an ultra-short (10-30 second) animated or filmed clip designed to boost click-through rates in email campaigns. Since most email clients don't support embedded video, we deliver an animated GIF preview (under 1MB) linked to a hosted landing page with the full video, plus a fallback static image with a play button overlay. The content is punchy and immediate — one message, one visual hook, one CTA. We produce batches of 5-10 email videos per campaign, matched to your segmentation strategy. Turnaround is 3-5 days per batch. We also provide HTML embed snippets tested across Gmail, Outlook, and Apple Mail rendering.

What You Receive

You receive: hero video + cut-downs (6s, 15s, 30s, 60s), platform-specific formats, A/B test variants, thumbnail set, and campaign performance dashboard setup.

Technical Specifications

Formats: TV broadcast (ProRes), YouTube (H.264 4K), Meta (H.265 1080p), TikTok (9:16 H.264) | Audio: Broadcast mix + social mix | Tracking: UTM parameters, pixel integration

Getting Started with Email Marketing Video for Outsourced HR

Ready to elevate your Outsourced HR brand with professional email marketing video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your email marketing video needs for outsourced hr. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions