Product comparison content for informed decisions. — tailored for holding company professionals.
Discover the StudioCampaign objectives, audience targeting, competitive analysis, and creative concepts with A/B test variants.
Cinema-quality filming with casting, styling, and on-set client approval for performance optimization.
Platform-specific edits (6s, 15s, 30s, 60s), A/B variants, thumbnail set, and performance tracking setup.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Holding Company sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Comparison Video delivers measurable results that transform how holding company professionals communicate with their audience.
Holding company video is paradoxical: the entity itself often has no products, no storefronts, and no consumer-facing brand, yet it needs to communicate to investors, regulators, and potential acquisition targets. Video content centers on annual report supplements, chairman's address recordings, and portfolio showcase reels that present the group's subsidiaries as a coherent strategic vision. The production aesthetic leans institutional — clean motion graphics, stock imagery of global operations, and executive talking heads filmed in boardroom settings. Since holdings rarely have marketing departments, the CFO or investor relations officer typically manages video projects, prioritizing precision over creativity. Budgets are event-driven: annual general meeting videos (5,000-15,000 euros), capital markets day productions (10,000-40,000 euros), and acquisition announcement videos produced on tight turnarounds.
72% of job seekers research company culture before applying. Internal communication videos reduce misunderstanding by 50% compared to email alone. Yet many corporations struggle to produce video that feels authentic rather than corporate and stiff.
From employer branding to annual reports, executive communications to training modules, corporate video must balance professionalism with relatability. The challenge is creating content that employees and stakeholders actually want to watch.
A multinational launched a video-first employer branding campaign featuring real employees across 8 countries. Applications increased 156% and employee turnover decreased 23% as new hires arrived with accurate culture expectations.
Corporate video impacts every audience: employer branding reduces cost-per-hire by 40%, training videos reduce onboarding time by 30%, executive thought leadership videos drive 3x more engagement than written posts on LinkedIn, and annual report videos increase shareholder engagement by 55%.
1. Strategy & Creative: Campaign objectives, audience targeting, competitive analysis, and creative concept development with A/B test variants.
2. Pre-Production: Casting, location, storyboarding, and production schedule. Platform-specific planning (TV, YouTube, Meta, TikTok).
3. Production: High-end filming with cinema-grade equipment, multiple takes for performance optimization, and on-set client approval.
4. Post & Optimization: Editing, color grading, VFX, sound mix, multiple format exports, and performance tracking integration.
Comparison video places two or more products, services, or options side by side, testing and demonstrating differences in a fair, structured format. We design standardized test scenarios (speed tests, quality comparisons, feature checklists) and film each product under identical conditions — same lighting, same camera settings, same test environment. On-screen graphics highlight scores, measurements, and winner indicators. This format builds trust because viewers see objective evidence rather than marketing claims. A typical comparison runs 2-4 minutes and takes 5-7 business days. We deliver the full video, a 60-second summary version, and individual product segments for your website's product pages.
You receive: hero video + cut-downs (6s, 15s, 30s, 60s), platform-specific formats, A/B test variants, thumbnail set, and campaign performance dashboard setup.
Formats: TV broadcast (ProRes), YouTube (H.264 4K), Meta (H.265 1080p), TikTok (9:16 H.264) | Audio: Broadcast mix + social mix | Tracking: UTM parameters, pixel integration
Ready to elevate your Holding Company brand with professional comparison video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your comparison video needs for holding company. Free consultation and custom quote — no commitment required.