Skip to main content

Before & After Video for Rugby

Professional video production services

Transformation videos showcasing dramatic results. — tailored for rugby professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Creative Strategy & A/B Planning

Campaign objectives, audience targeting, competitive analysis, and creative concepts with A/B test variants.

Technical details
Audience persona mapping, platform-specific creative briefs, storyboard with hook and CTA variants.
02

High-End Production

Cinema-quality filming with casting, styling, and on-set client approval for performance optimization.

Technical details
Casting with callback, wardrobe/makeup, cinema cameras, multiple takes for A/B variant performance.
03

Multi-Format Optimization

Platform-specific edits (6s, 15s, 30s, 60s), A/B variants, thumbnail set, and performance tracking setup.

Technical details
TV ProRes, YouTube H.264 4K, Meta H.265, TikTok 9:16, UTM parameters, pixel integration.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Rugby Needs Before & After Video

In the Rugby sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Before & After Video delivers measurable results that transform how rugby professionals communicate with their audience.

Specific Challenges for Rugby

Rugby video production must convey the sport's unique combination of controlled violence, strategic complexity, and team camaraderie — elements that create deeply emotional content when captured well. The physical intensity demands multiple high-speed cameras to capture tackle impacts, scrum dynamics, and breakaway tries in detail that real-time viewing misses. Drone footage of training sessions provides the overhead tactical perspective that coaches use for pattern analysis and that fans find fascinating on social media. The cultural aspects of rugby — the haka, post-match handshakes, the third half in the clubhouse — provide rich storytelling material that distinguishes rugby content from other sports. French rugby (Top 14) is one of the most commercially successful domestic leagues in the world, with clubs investing 50,000 to 300,000 euros annually in video content. Grassroots club content budgets sit at 500-3,000 euros per season, focusing on recruitment, youth development showcases, and community engagement.

Video Challenges in Rugby

Capturing the Energy of Live Action

Sports fans consume 3x more video content than any other audience segment. 78% of sponsors now require professional highlight packages as part of partnership agreements. The challenge is capturing fast-paced, unpredictable action with broadcast-quality results.

Multi-camera coverage, slow-motion replay, and real-time graphics require specialized equipment and expertise. Each sport has unique filming requirements — from the wide aerial shots needed for football to the tight close-ups essential for boxing.

The rise of social media has created demand for immediate content delivery: highlights within minutes, not hours, of the final whistle.

Success Stories & Case Studies

Professional Football Club — Season Highlights

A Ligue 1 club implemented a full-season video strategy with match highlights, behind-the-scenes access, and player profiles. Social media engagement increased 285% and merchandise sales rose 34% driven by emotional video content.

Marathon Event Coverage

A major city marathon used drone coverage and multi-camera setups at key points. The recap video reached 5M views and sponsor visibility metrics exceeded targets by 180%.

Key Benefits for Rugby

Engagement & Revenue Impact

Professional sports video delivers massive engagement: slow-motion replays generate 4x more shares than standard footage, and behind-the-scenes content drives 67% higher fan loyalty scores.

For sports organizations, video content directly drives revenue through sponsorship activation, ticket sales, and merchandise. Clubs with strong video presence report 40% higher commercial revenue from digital channels.

Our Before & After Video Process

Advertising Production Process

1. Strategy & Creative: Campaign objectives, audience targeting, competitive analysis, and creative concept development with A/B test variants.

2. Pre-Production: Casting, location, storyboarding, and production schedule. Platform-specific planning (TV, YouTube, Meta, TikTok).

3. Production: High-end filming with cinema-grade equipment, multiple takes for performance optimization, and on-set client approval.

4. Post & Optimization: Editing, color grading, VFX, sound mix, multiple format exports, and performance tracking integration.

What Makes Before & After Video Unique

Before/after video showcases transformations — renovations, makeovers, weight loss, product results, or restoration projects — using split-screen wipes, slider reveals, and side-by-side comparisons that make the change undeniable. We shoot both states with matched framing, lighting, and lens settings so the comparison is honest and visually clean. The editing uses a consistent reveal mechanic that the viewer expects and enjoys. A typical before/after piece runs 30-60 seconds and takes 3-5 business days in post (assuming you provide both sets of footage). This format has the highest save-and-share rate on Instagram and Pinterest according to platform data.

What You Receive

You receive: hero video + cut-downs (6s, 15s, 30s, 60s), platform-specific formats, A/B test variants, thumbnail set, and campaign performance dashboard setup.

Technical Specifications

Formats: TV broadcast (ProRes), YouTube (H.264 4K), Meta (H.265 1080p), TikTok (9:16 H.264) | Audio: Broadcast mix + social mix | Tracking: UTM parameters, pixel integration

Getting Started with Before & After Video for Rugby

Ready to elevate your Rugby brand with professional before & after video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your before & after video needs for rugby. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions

Before & After Video for Rugby | O'Yelen Studio