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Before & After Video for Equestrian

Professional video production services

Transformation videos showcasing dramatic results. — tailored for equestrian professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Creative Strategy & A/B Planning

Campaign objectives, audience targeting, competitive analysis, and creative concepts with A/B test variants.

Technical details
Audience persona mapping, platform-specific creative briefs, storyboard with hook and CTA variants.
02

High-End Production

Cinema-quality filming with casting, styling, and on-set client approval for performance optimization.

Technical details
Casting with callback, wardrobe/makeup, cinema cameras, multiple takes for A/B variant performance.
03

Multi-Format Optimization

Platform-specific edits (6s, 15s, 30s, 60s), A/B variants, thumbnail set, and performance tracking setup.

Technical details
TV ProRes, YouTube H.264 4K, Meta H.265, TikTok 9:16, UTM parameters, pixel integration.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Equestrian Needs Before & After Video

In the Equestrian sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Before & After Video delivers measurable results that transform how equestrian professionals communicate with their audience.

Specific Challenges for Equestrian

Equestrian video production must capture two athletes simultaneously — horse and rider — and the communication between them that defines the sport. The technical demands include tracking a 500kg animal moving at 60 km/h over fences (show jumping), maintaining fluid follow-focus during collected movements (dressage), or covering cross-country courses that span several kilometers of varied terrain. Drone footage is particularly valuable for cross-country events but must comply with strict regulations about flying near animals. The equestrian audience is predominantly female (75-80%), affluent, and deeply invested in both the sport and the lifestyle around it — content that includes stable management, horse care, and tack reviews resonates alongside competitive footage. Horse sale videos are a significant commercial segment, with breeders investing 1,000-5,000 euros per horse in professionally produced presentation videos that directly influence sale prices at auction. Club and competition budgets range from 1,500 to 8,000 euros, while FEI-level event coverage reaches 30,000-100,000 euros.

Video Challenges in Equestrian

Capturing the Energy of Live Action

Sports fans consume 3x more video content than any other audience segment. 78% of sponsors now require professional highlight packages as part of partnership agreements. The challenge is capturing fast-paced, unpredictable action with broadcast-quality results.

Multi-camera coverage, slow-motion replay, and real-time graphics require specialized equipment and expertise. Each sport has unique filming requirements — from the wide aerial shots needed for football to the tight close-ups essential for boxing.

The rise of social media has created demand for immediate content delivery: highlights within minutes, not hours, of the final whistle.

Success Stories & Case Studies

Professional Football Club — Season Highlights

A Ligue 1 club implemented a full-season video strategy with match highlights, behind-the-scenes access, and player profiles. Social media engagement increased 285% and merchandise sales rose 34% driven by emotional video content.

Marathon Event Coverage

A major city marathon used drone coverage and multi-camera setups at key points. The recap video reached 5M views and sponsor visibility metrics exceeded targets by 180%.

Key Benefits for Equestrian

Engagement & Revenue Impact

Professional sports video delivers massive engagement: slow-motion replays generate 4x more shares than standard footage, and behind-the-scenes content drives 67% higher fan loyalty scores.

For sports organizations, video content directly drives revenue through sponsorship activation, ticket sales, and merchandise. Clubs with strong video presence report 40% higher commercial revenue from digital channels.

Our Before & After Video Process

Advertising Production Process

1. Strategy & Creative: Campaign objectives, audience targeting, competitive analysis, and creative concept development with A/B test variants.

2. Pre-Production: Casting, location, storyboarding, and production schedule. Platform-specific planning (TV, YouTube, Meta, TikTok).

3. Production: High-end filming with cinema-grade equipment, multiple takes for performance optimization, and on-set client approval.

4. Post & Optimization: Editing, color grading, VFX, sound mix, multiple format exports, and performance tracking integration.

What Makes Before & After Video Unique

Before/after video showcases transformations — renovations, makeovers, weight loss, product results, or restoration projects — using split-screen wipes, slider reveals, and side-by-side comparisons that make the change undeniable. We shoot both states with matched framing, lighting, and lens settings so the comparison is honest and visually clean. The editing uses a consistent reveal mechanic that the viewer expects and enjoys. A typical before/after piece runs 30-60 seconds and takes 3-5 business days in post (assuming you provide both sets of footage). This format has the highest save-and-share rate on Instagram and Pinterest according to platform data.

What You Receive

You receive: hero video + cut-downs (6s, 15s, 30s, 60s), platform-specific formats, A/B test variants, thumbnail set, and campaign performance dashboard setup.

Technical Specifications

Formats: TV broadcast (ProRes), YouTube (H.264 4K), Meta (H.265 1080p), TikTok (9:16 H.264) | Audio: Broadcast mix + social mix | Tracking: UTM parameters, pixel integration

Getting Started with Before & After Video for Equestrian

Ready to elevate your Equestrian brand with professional before & after video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your before & after video needs for equestrian. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions