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Video Upscaling for Healthcare

Professional video production services

AI-powered resolution enhancement to 4K and beyond. — tailored for healthcare professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Color Analysis & References

We review all footage, identify exposure issues, and define the target color palette with mood references and LUT exploration.

Technical details
Waveform/vectorscope analysis in DaVinci Resolve, reference frame matching, dailies review.
02

Primary & Secondary Grading

Shot-by-shot color correction for consistency, then creative grading with power windows and secondary adjustments.

Technical details
DaVinci Resolve Studio with calibrated FSI monitor, node-based grading, custom LUT creation.
03

HDR & Final Master

Broadcast compliance check, HDR/SDR delivery, and export of custom LUTs for your future productions.

Technical details
Dolby Vision/HDR10 mastering, Rec.709 and Rec.2020 delivery, .cube LUT package for on-set reference.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Healthcare Needs Video Upscaling

In the Healthcare sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Video Upscaling delivers measurable results that transform how healthcare professionals communicate with their audience.

Specific Challenges for Healthcare

Healthcare video production operates under the strictest regulatory and ethical constraints of any industry. Patient consent, medical accuracy verification, and compliance with advertising codes (enforced by the Ordre des Médecins in France) shape every creative decision. The content must inform without diagnosing, reassure without making promises, and present medical expertise without commercial hard-selling. Formats include patient education animations explaining conditions and treatments, virtual facility tours for anxious first-time patients, practitioner profile videos that establish human connection before the appointment, and procedure explanation videos that reduce no-show rates by up to 25%. Distribution is primarily through the practice website, Google Business Profile, and waiting room screens. Budgets range from 1,000 to 8,000 euros per video, with the approval process often adding 2-4 weeks. The primary KPIs are new patient acquisition cost reduction and patient satisfaction scores linked to video-informed expectations.

Video Challenges in Healthcare

Building Trust Through Regulated Content

Healthcare video operates under strict regulatory frameworks — medical advertising laws, patient consent requirements, and HIPAA/RGPD compliance. 77% of patients research healthcare providers online before booking, making video essential for building trust, yet one compliance misstep can result in serious consequences.

The challenge is creating content that is both emotionally engaging and legally compliant. Patient testimonials require careful consent management, procedure explanations must be accurate without being frightening, and facility tours must respect patient privacy.

Success Stories & Case Studies

Dental Clinic Patient Acquisition

A dental clinic chain produced a series of procedure explanation videos and patient testimonials. Website appointment bookings increased 89%, and the videos reduced no-show rates by 23% as patients arrived better informed and less anxious.

Key Benefits for Healthcare

Patient Trust & Practice Growth

Healthcare video builds measurable trust: practices with video see 47% more new patient inquiries, procedure explanation videos reduce pre-appointment anxiety by 60%, and physician introduction videos increase patient retention by 34%. Telemedicine platforms with video introductions report 52% higher patient satisfaction scores.

Our Video Upscaling Process

Color Grading Process

1. Color Analysis: We review all footage, identify exposure/white balance issues, and establish the target look with mood references and LUT exploration.

2. Primary Correction: Exposure normalization, white balance correction, and overall color balance across all shots for consistency.

3. Creative Grade: Scene-by-scene color grading to achieve the desired mood, with custom power windows, secondary corrections, and film emulation.

4. Final QC: Broadcast compliance check (if needed), HDR/SDR delivery, and export of custom LUTs for future use.

What Makes Video Upscaling Unique

Video upscaling increases resolution — typically from 720p or 1080p to 4K — using AI-powered super-resolution algorithms that reconstruct detail rather than simply interpolating pixels. We use Topaz Video AI and DaVinci Resolve's Super Scale, testing multiple models (Artemis, Proteus, Gaia) to find the best fit for your footage type. This is essential for repurposing archive footage, old commercials, or user-generated content for modern 4K deliverables. Processing time depends on duration and target resolution: 10 minutes of 1080p-to-4K takes roughly 4-8 hours of render time, with delivery in 1-2 business days. We provide before/after frame comparisons for quality approval.

What You Receive

You receive: color-graded master in ProRes/DPX, custom LUT package, before/after comparison frames, HDR and SDR versions, and color-consistent stills for marketing.

Technical Specifications

Software: DaVinci Resolve Studio, Baselight | Monitoring: FSI DM250, calibrated Rec.709/P3/Rec.2020 | Formats: ACES workflow, CDL, .cube LUT export | HDR: Dolby Vision, HDR10, HLG

Getting Started with Video Upscaling for Healthcare

Ready to elevate your Healthcare brand with professional video upscaling? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your video upscaling needs for healthcare. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions

Video Upscaling for Healthcare | O'Yelen Studio