AI-powered resolution enhancement to 4K and beyond. — tailored for digital publishing professionals.
Discover the StudioWe review all footage, identify exposure issues, and define the target color palette with mood references and LUT exploration.
Shot-by-shot color correction for consistency, then creative grading with power windows and secondary adjustments.
Broadcast compliance check, HDR/SDR delivery, and export of custom LUTs for your future productions.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Digital Publishing sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Video Upscaling delivers measurable results that transform how digital publishing professionals communicate with their audience.
Digital publishing platforms — e-books, audiobooks, digital magazines, newsletter platforms — compete on user experience and content discovery. Video product demos showing reading app interfaces, personalization features, and offline-access capabilities help convert free users to paid subscribers. Animated explainers of recommendation algorithms and curated reading lists make the platform's value proposition tangible. Author-narrated audiobook previews, interactive flip-through animations of digital magazines, and tutorial videos for content creators using self-publishing tools round out the content mix. These videos power app-store listings, onboarding flows, social acquisition campaigns, and publisher partnership presentations.
Print and digital publishers face a fundamental transformation: audiences consume 78% of news and editorial content through video. The shift from text-first to multimedia newsrooms requires new skills, workflows, and production capabilities — while maintaining editorial quality and journalistic standards.
Publishing houses must create author interviews, book trailers, and editorial video content to compete for attention. The economics are challenging: video production costs more than text but generates significantly more engagement and advertising revenue.
A regional newspaper launched a daily video news segment alongside their print edition. Digital subscriptions grew 156%, advertising revenue from digital video exceeded print ad revenue within 18 months, and the newsroom won two digital journalism awards.
A publishing house created an author interview and reading series for their catalog. Book sales increased 89% for featured titles, and the series built a subscriber community of 45K loyal readers.
Publishing video drives sustainable transformation: video news content generates 6x more social shares, author interview videos increase book sales by 89%, and video-first editorial strategies drive 3x more social sharing and 4x higher advertising CPMs. Publishers with strong video content see 65% higher digital subscription conversion rates.
1. Color Analysis: We review all footage, identify exposure/white balance issues, and establish the target look with mood references and LUT exploration.
2. Primary Correction: Exposure normalization, white balance correction, and overall color balance across all shots for consistency.
3. Creative Grade: Scene-by-scene color grading to achieve the desired mood, with custom power windows, secondary corrections, and film emulation.
4. Final QC: Broadcast compliance check (if needed), HDR/SDR delivery, and export of custom LUTs for future use.
Video upscaling increases resolution — typically from 720p or 1080p to 4K — using AI-powered super-resolution algorithms that reconstruct detail rather than simply interpolating pixels. We use Topaz Video AI and DaVinci Resolve's Super Scale, testing multiple models (Artemis, Proteus, Gaia) to find the best fit for your footage type. This is essential for repurposing archive footage, old commercials, or user-generated content for modern 4K deliverables. Processing time depends on duration and target resolution: 10 minutes of 1080p-to-4K takes roughly 4-8 hours of render time, with delivery in 1-2 business days. We provide before/after frame comparisons for quality approval.
You receive: color-graded master in ProRes/DPX, custom LUT package, before/after comparison frames, HDR and SDR versions, and color-consistent stills for marketing.
Software: DaVinci Resolve Studio, Baselight | Monitoring: FSI DM250, calibrated Rec.709/P3/Rec.2020 | Formats: ACES workflow, CDL, .cube LUT export | HDR: Dolby Vision, HDR10, HLG
Ready to elevate your Digital Publishing brand with professional video upscaling? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your video upscaling needs for digital publishing. Free consultation and custom quote — no commitment required.