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Video Upscaling for Coffee Shop

Professional video production services

AI-powered resolution enhancement to 4K and beyond. — tailored for coffee shop professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Color Analysis & References

We review all footage, identify exposure issues, and define the target color palette with mood references and LUT exploration.

Technical details
Waveform/vectorscope analysis in DaVinci Resolve, reference frame matching, dailies review.
02

Primary & Secondary Grading

Shot-by-shot color correction for consistency, then creative grading with power windows and secondary adjustments.

Technical details
DaVinci Resolve Studio with calibrated FSI monitor, node-based grading, custom LUT creation.
03

HDR & Final Master

Broadcast compliance check, HDR/SDR delivery, and export of custom LUTs for your future productions.

Technical details
Dolby Vision/HDR10 mastering, Rec.709 and Rec.2020 delivery, .cube LUT package for on-set reference.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Coffee Shop Needs Video Upscaling

In the Coffee Shop sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Video Upscaling delivers measurable results that transform how coffee shop professionals communicate with their audience.

Specific Challenges for Coffee Shop

Coffee shop video revolves around ritualized moments — the pour-over spiral, the latte art reveal, and the first sip steam rising — that tap into the audience's daily coffee habit and emotional connection to the experience. The visual language borrows from specialty coffee culture: natural lighting, warm tones, close-ups of single-origin bean textures, and the precise mechanics of espresso extraction (25-30 seconds, 18g in, 36g out). Content strategy splits between product-focused clips (new seasonal drinks, brewing methods) and atmosphere content that positions the shop as a workspace, meeting spot, or creative refuge. The target audience for independent coffee shops is the 22-35 year-old urban professional who spends 4-6 euros per visit and chooses venues partly based on Instagram aesthetics. Budgets are typically 500-2,500 euros per quarterly shoot, with the content feeding daily social posts. The most tracked KPI is new follower-to-first-visit conversion.

Video Challenges in Coffee Shop

Making Food Irresistible on Screen

Restaurants with video on Google My Business receive 35% more reservations. Food content is inherently visual, yet capturing dishes at their most appetizing requires specialized food styling, lighting, and timing — most dishes have a "beauty window" of just 5-10 minutes.

Modern diners check video reviews and social content before choosing where to eat. 87% of consumers say video influences their restaurant choice. The challenge is creating content that conveys taste, texture, and atmosphere through a screen.

Success Stories & Case Studies

Fine Dining Chef's Table Series

A Michelin-starred restaurant produced a 6-episode chef's table series showing the preparation of signature dishes. The series generated 800K views, led to a 3-month waiting list, and earned press coverage in national food magazines.

Key Benefits for Coffee Shop

Direct Impact on Reservations

Professional food video drives measurable business results: menu videos increase average ticket by 15-22%, chef portrait videos build trust and personal connection, and social media food content generates organic reach 3x higher than any other content type in hospitality.

Our Video Upscaling Process

Color Grading Process

1. Color Analysis: We review all footage, identify exposure/white balance issues, and establish the target look with mood references and LUT exploration.

2. Primary Correction: Exposure normalization, white balance correction, and overall color balance across all shots for consistency.

3. Creative Grade: Scene-by-scene color grading to achieve the desired mood, with custom power windows, secondary corrections, and film emulation.

4. Final QC: Broadcast compliance check (if needed), HDR/SDR delivery, and export of custom LUTs for future use.

What Makes Video Upscaling Unique

Video upscaling increases resolution — typically from 720p or 1080p to 4K — using AI-powered super-resolution algorithms that reconstruct detail rather than simply interpolating pixels. We use Topaz Video AI and DaVinci Resolve's Super Scale, testing multiple models (Artemis, Proteus, Gaia) to find the best fit for your footage type. This is essential for repurposing archive footage, old commercials, or user-generated content for modern 4K deliverables. Processing time depends on duration and target resolution: 10 minutes of 1080p-to-4K takes roughly 4-8 hours of render time, with delivery in 1-2 business days. We provide before/after frame comparisons for quality approval.

What You Receive

You receive: color-graded master in ProRes/DPX, custom LUT package, before/after comparison frames, HDR and SDR versions, and color-consistent stills for marketing.

Technical Specifications

Software: DaVinci Resolve Studio, Baselight | Monitoring: FSI DM250, calibrated Rec.709/P3/Rec.2020 | Formats: ACES workflow, CDL, .cube LUT export | HDR: Dolby Vision, HDR10, HLG

Getting Started with Video Upscaling for Coffee Shop

Ready to elevate your Coffee Shop brand with professional video upscaling? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your video upscaling needs for coffee shop. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions

Video Upscaling for Coffee Shop | O'Yelen Studio