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Video Upscaling for Beauty & Cosmetics

Professional video production services

AI-powered resolution enhancement to 4K and beyond. — tailored for beauty & cosmetics professionals.

Discover the Studio
Our Process

Three steps to your perfect video

01

Color Analysis & References

We review all footage, identify exposure issues, and define the target color palette with mood references and LUT exploration.

Technical details
Waveform/vectorscope analysis in DaVinci Resolve, reference frame matching, dailies review.
02

Primary & Secondary Grading

Shot-by-shot color correction for consistency, then creative grading with power windows and secondary adjustments.

Technical details
DaVinci Resolve Studio with calibrated FSI monitor, node-based grading, custom LUT creation.
03

HDR & Final Master

Broadcast compliance check, HDR/SDR delivery, and export of custom LUTs for your future productions.

Technical details
Dolby Vision/HDR10 mastering, Rec.709 and Rec.2020 delivery, .cube LUT package for on-set reference.

Good to know

Every project includes a dedicated project manager and clear milestones with approval checkpoints.

All final deliverables are yours — full ownership and usage rights included with every project.

Why Beauty & Cosmetics Needs Video Upscaling

In the Beauty & Cosmetics sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Video Upscaling delivers measurable results that transform how beauty & cosmetics professionals communicate with their audience.

Specific Challenges for Beauty & Cosmetics

Beauty and cosmetics video production blends product demonstration with aspirational lifestyle content — the audience needs to see texture, color payoff, and application technique before committing to a purchase. Macro lens work at 100mm+ reveals product consistency, shimmer particles, and skin interaction that standard photography cannot capture. Lighting is the technical differentiator: beauty lighting requires soft, even illumination that flatters skin tones across diverse complexions while accurately representing product color. The content ecosystem spans brand hero films, ingredient education series, influencer collaboration footage, and e-commerce product listing videos. Distribution targets Instagram, TikTok (the #1 beauty discovery platform for under-35s), YouTube tutorials, and brand DTC websites. Budgets range from 1,500 euros for a product launch video to 30,000+ euros for seasonal campaign content.

Video Challenges in Beauty & Cosmetics

Demonstrating Transformation in Motion

Beauty is about transformation — and transformation is inherently cinematic. 67% of beauty consumers say video tutorials influence their purchases. The challenge is capturing skin textures, color accuracy, and application techniques with studio-grade precision while maintaining an authentic, relatable feel.

The beauty industry moves at TikTok speed: trending looks, seasonal collections, and influencer collaborations demand rapid content production. Before/after formats, ASMR textures, and tutorial-style content each require specialized filming techniques and lighting setups.

Success Stories & Case Studies

Skincare Brand Launch

A clean beauty brand launched with a series of ingredient-story videos and application tutorials. The video content drove 230% higher conversion than static product pages, and the brand reached €1.2M in first-year revenue with 80% attributed to video marketing.

Key Benefits for Beauty & Cosmetics

Conversion & Brand Loyalty

Beauty video delivers exceptional conversion: product demo videos increase add-to-cart by 144%, tutorial content drives 3.5x higher customer lifetime value, and before/after videos generate 8x more engagement than static posts. Brands with consistent video strategy see 67% higher brand loyalty scores among Gen Z consumers.

Our Video Upscaling Process

Color Grading Process

1. Color Analysis: We review all footage, identify exposure/white balance issues, and establish the target look with mood references and LUT exploration.

2. Primary Correction: Exposure normalization, white balance correction, and overall color balance across all shots for consistency.

3. Creative Grade: Scene-by-scene color grading to achieve the desired mood, with custom power windows, secondary corrections, and film emulation.

4. Final QC: Broadcast compliance check (if needed), HDR/SDR delivery, and export of custom LUTs for future use.

What Makes Video Upscaling Unique

Video upscaling increases resolution — typically from 720p or 1080p to 4K — using AI-powered super-resolution algorithms that reconstruct detail rather than simply interpolating pixels. We use Topaz Video AI and DaVinci Resolve's Super Scale, testing multiple models (Artemis, Proteus, Gaia) to find the best fit for your footage type. This is essential for repurposing archive footage, old commercials, or user-generated content for modern 4K deliverables. Processing time depends on duration and target resolution: 10 minutes of 1080p-to-4K takes roughly 4-8 hours of render time, with delivery in 1-2 business days. We provide before/after frame comparisons for quality approval.

What You Receive

You receive: color-graded master in ProRes/DPX, custom LUT package, before/after comparison frames, HDR and SDR versions, and color-consistent stills for marketing.

Technical Specifications

Software: DaVinci Resolve Studio, Baselight | Monitoring: FSI DM250, calibrated Rec.709/P3/Rec.2020 | Formats: ACES workflow, CDL, .cube LUT export | HDR: Dolby Vision, HDR10, HLG

Getting Started with Video Upscaling for Beauty & Cosmetics

Ready to elevate your Beauty & Cosmetics brand with professional video upscaling? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.

Ready to bring your vision to life?

Let's discuss your video upscaling needs for beauty & cosmetics. Free consultation and custom quote — no commitment required.

FAQ

Frequently Asked Questions

Video Upscaling for Beauty & Cosmetics | O'Yelen Studio