AI-powered resolution enhancement to 4K and beyond. — tailored for interior architecture professionals.
Discover the StudioWe review all footage, identify exposure issues, and define the target color palette with mood references and LUT exploration.
Shot-by-shot color correction for consistency, then creative grading with power windows and secondary adjustments.
Broadcast compliance check, HDR/SDR delivery, and export of custom LUTs for your future productions.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Interior Architecture sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Video Upscaling delivers measurable results that transform how interior architecture professionals communicate with their audience.
Interior architecture video production reveals the transformation of space — how light, material, proportion, and circulation combine to create environments that shape behavior and emotion. Before/after renovation videos are the most impactful format, showing the dramatic contrast between original condition and finished design. Walkthroughs must be carefully choreographed: the camera path simulates the natural movement of a person entering and discovering the space, with deliberate pauses at design moments (a framed view, a material transition, a light effect). Detail shots of joinery, hardware, textile textures, and surface finishes showcase the craftsmanship that justifies premium design fees. The audience includes both potential clients (homeowners, hospitality groups, retail brands) and the design community (AD, Elle Décoration, Dezeen). Distribution targets Instagram (the dominant visual platform), Pinterest (long-tail design inspiration traffic), and the studio's website. Budgets range from 1,500-4,000 euros for a residential project to 5,000-15,000 euros for commercial interior films.
Architecture is fundamentally about imagining spaces — and video is the most powerful tool for helping clients see the vision. 3D architectural walkthroughs increase project approval rates by 45%. Yet the challenge is creating photorealistic visualizations that accurately represent materials, lighting, and spatial feeling.
From timelapse construction documentation to animated project presentations, portfolio showcases to client pitch materials, architecture video spans physical and digital realms. Each project phase demands different content: concept renders, progress documentation, and completed project films.
An architecture firm created 3D animated walkthroughs for a mixed-use development project. The visualization secured €45M in investor funding and pre-sold 65% of residential units before construction began — a 40% improvement over their previous non-video presentations.
Architecture video accelerates business: 3D walkthroughs increase project approval rates by 45%, construction timelapse videos build client confidence and reduce change orders by 25%, and portfolio showreels help firms win 35% more competitive bids. Firms with video-enhanced presentations report 60% faster client decision-making.
1. Color Analysis: We review all footage, identify exposure/white balance issues, and establish the target look with mood references and LUT exploration.
2. Primary Correction: Exposure normalization, white balance correction, and overall color balance across all shots for consistency.
3. Creative Grade: Scene-by-scene color grading to achieve the desired mood, with custom power windows, secondary corrections, and film emulation.
4. Final QC: Broadcast compliance check (if needed), HDR/SDR delivery, and export of custom LUTs for future use.
Video upscaling increases resolution — typically from 720p or 1080p to 4K — using AI-powered super-resolution algorithms that reconstruct detail rather than simply interpolating pixels. We use Topaz Video AI and DaVinci Resolve's Super Scale, testing multiple models (Artemis, Proteus, Gaia) to find the best fit for your footage type. This is essential for repurposing archive footage, old commercials, or user-generated content for modern 4K deliverables. Processing time depends on duration and target resolution: 10 minutes of 1080p-to-4K takes roughly 4-8 hours of render time, with delivery in 1-2 business days. We provide before/after frame comparisons for quality approval.
You receive: color-graded master in ProRes/DPX, custom LUT package, before/after comparison frames, HDR and SDR versions, and color-consistent stills for marketing.
Software: DaVinci Resolve Studio, Baselight | Monitoring: FSI DM250, calibrated Rec.709/P3/Rec.2020 | Formats: ACES workflow, CDL, .cube LUT export | HDR: Dolby Vision, HDR10, HLG
Ready to elevate your Interior Architecture brand with professional video upscaling? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your video upscaling needs for interior architecture. Free consultation and custom quote — no commitment required.