Camera and object tracking for CGI integration. — tailored for hospitality professionals.
Discover the StudioWe analyze each shot, perform camera tracking, rotoscoping, and clean plate generation for smooth VFX integration.
3D modeling, texturing, and lighting of CG elements matched precisely to the live-action plate.
Multi-layer compositing with color and grain matching, atmospheric effects, and frame-by-frame quality control.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Hospitality sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, 3D Tracking delivers measurable results that transform how hospitality professionals communicate with their audience.
Hotels sell sleep, but they market experiences — and video is the primary medium for conveying atmosphere, service quality, and location appeal that static photos cannot match. Virtual tours allowing guests to explore room categories, dining options, and amenities before booking reduce cancellation rates and increase direct reservation conversions. Seasonal content showing the property in different contexts — a snow-covered mountain resort in winter, a sun-drenched pool terrace in summer — keeps the marketing calendar fresh. Social media content from guest experiences, staff interactions, and local area highlights builds the emotional pull that converts browsers into bookers. The competition for attention on OTA platforms makes video the differentiator that earns the click.
Hospitality competes on experience, and video captures that experience like no other medium. 67% of travelers watch destination and hotel videos before booking. The challenge is conveying the feeling of a stay — the atmosphere, the service quality, the sensory details — not just showing rooms and amenities.
Hotels must produce content for multiple audiences: leisure travelers, business guests, event planners, and wedding couples. Each requires different storytelling approaches, from aspirational lifestyle films to practical virtual tours and event capability showcases.
A boutique hotel chain produced immersive 3-minute experience films for each property, showing not just rooms but the complete guest journey. Direct bookings increased 52%, reducing OTA commissions by €280K annually. The videos were shared 45K times organically on social media.
Hotel video delivers direct revenue impact: property videos increase direct bookings by 52%, reducing costly OTA dependency. Virtual tours reduce cancellation rates by 18% as guests arrive with accurate expectations. Seasonal campaign videos drive 80% of off-peak bookings through emotional storytelling. Hotels with video-first digital strategies report 35% higher RevPAR.
1. Plate Preparation: Shot analysis, camera tracking, rotoscoping, and clean plate generation for smooth integration.
2. Asset Creation: 3D modeling, texturing, and lighting of CG elements to match the live-action plate perfectly.
3. Compositing: Multi-layer compositing in Nuke/After Effects with color matching, grain matching, lens distortion, and atmospheric effects.
4. QC & Delivery: Frame-by-frame quality control, final render at full resolution, and delivery with VFX breakdown documentation.
3D camera tracking (matchmoving) reconstructs the virtual camera movement from your live-action footage so that CG elements can be placed into the scene with accurate perspective, scale, and motion. We solve camera tracks in PFTrack and 3DEqualizer, producing a calibrated 3D camera and point cloud exportable to Maya, Blender, Cinema 4D, or Nuke. This is the essential bridge between real footage and any 3D insertion — text floating in a room, a product on a table, or a building added to a skyline. Turnaround is 1-3 days per shot. We provide the solved camera file plus a test render showing a checkerboard ground plane for alignment verification.
You receive: final composited shots in ProRes 4444/EXR, VFX breakdown reel, individual element passes (beauty, diffuse, specular, alpha), and project files.
Software: Nuke, After Effects, Houdini, Maya, Cinema 4D | Tracking: PFTrack, SynthEyes | Render: Arnold, V-Ray, Octane | Output: EXR 16/32-bit, ProRes 4444, DPX
Ready to elevate your Hospitality brand with professional 3d tracking? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your 3d tracking needs for hospitality. Free consultation and custom quote — no commitment required.