Camera and object tracking for CGI integration. — tailored for bakery & pastry professionals.
Discover the StudioWe analyze each shot, perform camera tracking, rotoscoping, and clean plate generation for smooth VFX integration.
3D modeling, texturing, and lighting of CG elements matched precisely to the live-action plate.
Multi-layer compositing with color and grain matching, atmospheric effects, and frame-by-frame quality control.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Bakery & Pastry sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, 3D Tracking delivers measurable results that transform how bakery & pastry professionals communicate with their audience.
Bakery and pastry shop video is a visual goldmine — the lamination of croissant dough, the pour of a mirror glaze, and the crack of a crème brûlée torch create inherently satisfying content that performs well across all social platforms. The 4am start time for bakers adds a storytelling dimension that few other food businesses can match: dark-to-dawn timelapse sequences showing the transition from empty kitchen to fully stocked display cases by opening time. Product close-ups require macro capabilities to capture flaky layers, chocolate tempering sheen, and sugar work detail. For local marketing, a 45-second Google Business Profile video showcasing the morning rush and product variety is the single most impactful asset. Seasonal content around galette des rois, bûche de Noël, and Easter chocolate drives annual engagement peaks. Budgets range from 600 to 3,000 euros per shoot, with process-focused content averaging 50-200% more engagement than static product shots on Instagram.
Restaurants with video on Google My Business receive 35% more reservations. Food content is inherently visual, yet capturing dishes at their most appetizing requires specialized food styling, lighting, and timing — most dishes have a "beauty window" of just 5-10 minutes.
Modern diners check video reviews and social content before choosing where to eat. 87% of consumers say video influences their restaurant choice. The challenge is creating content that conveys taste, texture, and atmosphere through a screen.
A Michelin-starred restaurant produced a 6-episode chef's table series showing the preparation of signature dishes. The series generated 800K views, led to a 3-month waiting list, and earned press coverage in national food magazines.
Professional food video drives measurable business results: menu videos increase average ticket by 15-22%, chef portrait videos build trust and personal connection, and social media food content generates organic reach 3x higher than any other content type in hospitality.
1. Plate Preparation: Shot analysis, camera tracking, rotoscoping, and clean plate generation for smooth integration.
2. Asset Creation: 3D modeling, texturing, and lighting of CG elements to match the live-action plate perfectly.
3. Compositing: Multi-layer compositing in Nuke/After Effects with color matching, grain matching, lens distortion, and atmospheric effects.
4. QC & Delivery: Frame-by-frame quality control, final render at full resolution, and delivery with VFX breakdown documentation.
3D camera tracking (matchmoving) reconstructs the virtual camera movement from your live-action footage so that CG elements can be placed into the scene with accurate perspective, scale, and motion. We solve camera tracks in PFTrack and 3DEqualizer, producing a calibrated 3D camera and point cloud exportable to Maya, Blender, Cinema 4D, or Nuke. This is the essential bridge between real footage and any 3D insertion — text floating in a room, a product on a table, or a building added to a skyline. Turnaround is 1-3 days per shot. We provide the solved camera file plus a test render showing a checkerboard ground plane for alignment verification.
You receive: final composited shots in ProRes 4444/EXR, VFX breakdown reel, individual element passes (beauty, diffuse, specular, alpha), and project files.
Software: Nuke, After Effects, Houdini, Maya, Cinema 4D | Tracking: PFTrack, SynthEyes | Render: Arnold, V-Ray, Octane | Output: EXR 16/32-bit, ProRes 4444, DPX
Ready to elevate your Bakery & Pastry brand with professional 3d tracking? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your 3d tracking needs for bakery & pastry. Free consultation and custom quote — no commitment required.