Camera and object tracking for CGI integration. — tailored for communication agency professionals.
Discover the StudioWe analyze each shot, perform camera tracking, rotoscoping, and clean plate generation for smooth VFX integration.
3D modeling, texturing, and lighting of CG elements matched precisely to the live-action plate.
Multi-layer compositing with color and grain matching, atmospheric effects, and frame-by-frame quality control.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Communication Agency sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, 3D Tracking delivers measurable results that transform how communication agency professionals communicate with their audience.
Communication agencies face an ironic challenge: they advise clients on content strategy, yet often neglect their own video presence. Agency showreels highlighting campaign results — before-and-after metrics, creative process timelapses, and client testimonial clips — are the single most effective business development tool in the industry. Culture videos showcasing brainstorm sessions, team off-sites, and award celebrations attract top creative talent in a competitive hiring market. Case-study videos that walk through strategic thinking, creative execution, and measurable outcomes replace traditional PDF decks in pitch meetings. These assets power the agency's website, Behance portfolio, LinkedIn company page, and new-business email sequences.
Print and digital publishers face a fundamental transformation: audiences consume 78% of news and editorial content through video. The shift from text-first to multimedia newsrooms requires new skills, workflows, and production capabilities — while maintaining editorial quality and journalistic standards.
Publishing houses must create author interviews, book trailers, and editorial video content to compete for attention. The economics are challenging: video production costs more than text but generates significantly more engagement and advertising revenue.
A regional newspaper launched a daily video news segment alongside their print edition. Digital subscriptions grew 156%, advertising revenue from digital video exceeded print ad revenue within 18 months, and the newsroom won two digital journalism awards.
A publishing house created an author interview and reading series for their catalog. Book sales increased 89% for featured titles, and the series built a subscriber community of 45K loyal readers.
Publishing video drives sustainable transformation: video news content generates 6x more social shares, author interview videos increase book sales by 89%, and video-first editorial strategies drive 3x more social sharing and 4x higher advertising CPMs. Publishers with strong video content see 65% higher digital subscription conversion rates.
1. Plate Preparation: Shot analysis, camera tracking, rotoscoping, and clean plate generation for smooth integration.
2. Asset Creation: 3D modeling, texturing, and lighting of CG elements to match the live-action plate perfectly.
3. Compositing: Multi-layer compositing in Nuke/After Effects with color matching, grain matching, lens distortion, and atmospheric effects.
4. QC & Delivery: Frame-by-frame quality control, final render at full resolution, and delivery with VFX breakdown documentation.
3D camera tracking (matchmoving) reconstructs the virtual camera movement from your live-action footage so that CG elements can be placed into the scene with accurate perspective, scale, and motion. We solve camera tracks in PFTrack and 3DEqualizer, producing a calibrated 3D camera and point cloud exportable to Maya, Blender, Cinema 4D, or Nuke. This is the essential bridge between real footage and any 3D insertion — text floating in a room, a product on a table, or a building added to a skyline. Turnaround is 1-3 days per shot. We provide the solved camera file plus a test render showing a checkerboard ground plane for alignment verification.
You receive: final composited shots in ProRes 4444/EXR, VFX breakdown reel, individual element passes (beauty, diffuse, specular, alpha), and project files.
Software: Nuke, After Effects, Houdini, Maya, Cinema 4D | Tracking: PFTrack, SynthEyes | Render: Arnold, V-Ray, Octane | Output: EXR 16/32-bit, ProRes 4444, DPX
Ready to elevate your Communication Agency brand with professional 3d tracking? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your 3d tracking needs for communication agency. Free consultation and custom quote — no commitment required.