Stories with interactive elements and swipe-up. — tailored for craft e-commerce professionals.
Discover the StudioPlatform analysis, trending formats, content calendar, and batch filming strategy for maximum efficiency.
Efficient multi-format capture — vertical, square, and landscape in a single shoot for weeks of content.
Fast editing with native captions, trending audio, and scheduled publishing across all platforms.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Craft E-Commerce sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Story Video delivers measurable results that transform how craft e-commerce professionals communicate with their audience.
Artisan e-commerce video is fundamentally about the maker's hands — close-up shots of pottery being thrown on the wheel, leather being hand-tooled, or glass being blown communicate a value that no product photo can match. Etsy, Instagram, and personal Shopify stores are the primary sales channels, and the audience actively seeks the story behind the object. Content formats include workshop process videos (often 60-90 seconds set to music), artisan portrait mini-documentaries, and custom order journey videos that show a piece evolving from raw material to finished product. Production must feel authentic rather than over-produced — natural lighting, ambient workshop sound, and minimal post-processing. Budgets are typically 500 to 3,000 euros per video, but a single well-crafted process video can generate sales for years via social media virality.
Product videos increase conversion rates by up to 80%. In e-commerce, where customers cannot touch or try products, video bridges the trust gap. Yet creating video for hundreds or thousands of SKUs requires a scalable production system.
The modern e-commerce landscape demands multiple video formats: product demos, 360° views, unboxing content, user-generated style videos, and social media ads — each optimized for different platforms and screen sizes.
Returns cost e-commerce businesses $816 billion annually. Videos that accurately showcase products from every angle reduce return rates by 25-35%.
An online fashion retailer replaced static product photos with 15-second styling videos. Conversion rates increased 144% and average order value rose 26% as customers could better visualize complete outfits.
A tech marketplace added 30-second product demo videos to their top 500 SKUs. Pages with video had 340% longer dwell time and 65% higher add-to-cart rates.
E-commerce video delivers one of the highest ROIs in digital marketing. Product pages with video convert at 4.8% versus 2.9% without. Social commerce video ads generate 1200% more shares than text and image combined.
Scalable production workflows — including 360° turntable setups, template-based product videos, and AI-assisted editing — make it feasible to produce video content across entire catalogs without proportional cost increases.
1. Content Planning: Platform analysis, trend research, content calendar, and format selection (Reels, Shorts, Stories, feed).
2. Capture: Batch filming sessions optimized for multiple platforms — vertical, square, and landscape in a single shoot.
3. Edit & Optimize: Quick-turn editing with native captions, hooks in first 3 seconds, trending audio integration, and CTA placement.
4. Publish & Analyze: Scheduled publishing, hashtag strategy, engagement monitoring, and monthly performance reports.
Story video produces ephemeral vertical content designed for the 24-hour format on Instagram, Facebook, and LinkedIn Stories. Each Story is a 5-15 second frame in a multi-slide sequence (typically 3-7 slides) that tells a micro-narrative with progression — teaser, content, CTA. We design with native Story features in mind: poll stickers, question boxes, swipe-up links, and countdown timers are factored into the visual composition. We produce Story sets in batches of 4-6 sequences per week, supporting always-on daily posting. Turnaround is 48 hours per batch. Unlike Reels which live permanently, Stories are designed for urgency, exclusivity, and real-time engagement.
You receive: batch of platform-ready videos (typically 8-20 per session), caption/subtitle files, thumbnail set, content calendar, and analytics report.
Formats: 9:16 (Reels/Shorts/TikTok), 1:1 (Feed), 16:9 (YouTube) | Resolution: 1080×1920, 1080×1080, 1920×1080 | Duration: 15s, 30s, 60s, 90s | Captions: Burned-in + SRT
Ready to elevate your Craft E-Commerce brand with professional story video? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your story video needs for craft e-commerce. Free consultation and custom quote — no commitment required.