First assembly and rough cut to establish story structure. — tailored for serviced apartment professionals.
Discover the StudioWe ingest all raw footage, organize by scene, sync audio, and select the strongest takes for your story.
We build the narrative structure, establish pacing, and create an assembly edit for your review and feedback.
Precise trimming, audio leveling, color correction, graphics, and export in all required formats and aspect ratios.
Good to know
Every project includes a dedicated project manager and clear milestones with approval checkpoints.
All final deliverables are yours — full ownership and usage rights included with every project.
In the Serviced Apartment sector, professional video content has become essential for standing out in a competitive market. Whether you need promotional material, training content, or brand storytelling, Rough Cut Assembly delivers measurable results that transform how serviced apartment professionals communicate with their audience.
Apart-hotels target a specific traveler profile — extended-stay business travelers, relocating families, and project-based professionals — who need the services of a hotel with the space and independence of an apartment. Video content must demonstrate the practical features that differentiate apart-hotels from both categories: fully equipped kitchens, in-unit laundry, dedicated workspace, and separate living and sleeping areas. Neighborhood orientation videos showing nearby supermarkets, public transit, restaurants, and parks help guests envision daily life during a multi-week stay. Corporate presentation videos targeting relocation companies and HR departments emphasize the cost savings versus traditional hotel stays and the productivity benefits of apartment-style living. Virtual tours of different unit configurations help booking managers match corporate travelers with appropriate accommodations.
Hospitality competes on experience, and video captures that experience like no other medium. 67% of travelers watch destination and hotel videos before booking. The challenge is conveying the feeling of a stay — the atmosphere, the service quality, the sensory details — not just showing rooms and amenities.
Hotels must produce content for multiple audiences: leisure travelers, business guests, event planners, and wedding couples. Each requires different storytelling approaches, from aspirational lifestyle films to practical virtual tours and event capability showcases.
A boutique hotel chain produced immersive 3-minute experience films for each property, showing not just rooms but the complete guest journey. Direct bookings increased 52%, reducing OTA commissions by €280K annually. The videos were shared 45K times organically on social media.
Hotel video delivers direct revenue impact: property videos increase direct bookings by 52%, reducing costly OTA dependency. Virtual tours reduce cancellation rates by 18% as guests arrive with accurate expectations. Seasonal campaign videos drive 80% of off-peak bookings through emotional storytelling. Hotels with video-first digital strategies report 35% higher RevPAR.
1. Media Ingestion & Organization: We import all raw footage, organize by scene/take, create proxy files for efficient editing, and synchronize multi-source audio.
2. Assembly & Rough Cut: We select the strongest takes, establish narrative structure, create the initial assembly, and review timing and pacing with you.
3. Fine Cut & Polish: Precise trimming, transition refinement, audio leveling, color consistency pass, and graphics integration. Two rounds of client revisions included.
4. Final Master & Export: Final quality check, export in all required formats and resolutions, organized file delivery with naming conventions.
The rough cut is your project's first structural draft — a working assembly that shows the story in sequence before any fine-tuning. We lay out all selected takes in order, establish approximate timing, and flag sections that need reshoots or additional coverage. This stage is about validating the narrative direction, not polishing transitions. Turnaround is 2-4 days from receipt of organized footage. We deliver the rough cut via Frame.io or a private review link with timecoded commenting enabled, so your feedback is precise and actionable.
You receive: final edited video in multiple formats (MP4 H.265, ProRes 422 HQ, web-optimized versions), project files upon request, separate audio mix, thumbnail/poster frame, and formatted versions for each target platform (16:9, 9:16, 1:1).
Software: Adobe Premiere Pro, DaVinci Resolve, Avid Media Composer | Formats: ProRes 422/4444, H.264/H.265, DNxHR | Resolution: Up to 8K, standard delivery in 4K/1080p | Frame rates: 24, 25, 30, 50, 60 fps | Color: Rec.709, Rec.2020, HDR10
Ready to elevate your Serviced Apartment brand with professional rough cut assembly? Our team combines deep industry expertise with advanced production techniques to deliver content that drives real results. Contact us for a free consultation and custom quote — no commitment required.
Let's discuss your rough cut assembly needs for serviced apartment. Free consultation and custom quote — no commitment required.